What does it cost, and is there a free plan?

HelloGrowthCRM is ₹899 per user per month in India, and a free plan is available so a single sanitaryware showroom can run its site and plumber records before paying anything. There is no minimum seat count, so an owner with two counter staff and a field rep licenses four users rather than a bundled package. Most dealers start with bathroom quotations and plumber accounts, then add warranty tickets and the builder project pipeline once the counter is quoting inside the CRM.

What AI features are useful for a sanitaryware dealer?

AI lead scoring ranks open sites by the number of bathrooms, the plumbing stage reached, the brand tier selected and whether a plumber is attached, so a counter with sixty open quotations knows which twelve are close to a finishing decision. AI call summaries turn a long site conversation about models and finishes into a short note with the changed specification. AI reply drafting handles the routine model, finish and availability questions that fill the WhatsApp inbox, leaving your team to handle specification advice.

Does the mobile app work for reps visiting sites and plumbers?

Yes. Sanitaryware selling happens at half-built sites and in plumber shops, not at a desk. The rep opens the site on the app, sees what was supplied at rough-in, records the finishing requirement, photographs the bathroom layout, and creates the follow-up before leaving. Visits to plumbers are logged the same way, so offtake conversations are based on a record rather than a recollection. Recent data is held on the device, which matters in basements and under-construction buildings with poor signal.

How is this different from the Excel quotation sheet we use?

Excel can price a bathroom. It cannot tell you that a site took rough-in material eleven weeks ago and has not returned, that a plumber who used to visit weekly has not been in for a month, that a warranty complaint is five days past its promised visit, or which model was supplied to a customer now asking for a spare. Those are the four things that actually decide whether a sanitaryware dealership grows. The quotation is the easy part and rarely the reason a site is lost.

How long does implementation and migration take?

Most dealers are live within a working day. Customer, plumber and contractor lists import from Excel or CSV with field mapping. Bathroom schedule templates for your usual specification tiers take an afternoon to set up, and after that quotations are faster than they were in a spreadsheet. Connecting the showroom WhatsApp number and installing the mobile app takes about an hour. The habit that takes longest to settle is recording rough-in supply against a site rather than as a plain bill, usually two to three weeks.

How does the rough-in and finishing split actually work?

A bathroom is bought in two stages. Concealed cisterns, diverter bodies and inlet fittings go in during plumbing rough-in, often four to six months before handover. Visible fittings, seats, showers and accessories are bought at finishing. The CRM records both phases against the same site with planned dates, so the second purchase is a scheduled follow-up rather than a hope. It also keeps the brand and series used at rough-in visible, which matters because a mismatched finishing purchase from another brand often will not fit the concealed body already in the wall.

Can it handle warranty complaints and spares for older models?

Yes. Each supply is recorded against the site with model codes and finishes, so when a customer calls three years later about a dripping tap, your counter can identify the exact cartridge without asking them to bring the fitting in. Complaints are raised as tickets with the model, purchase date, the plumber involved and a promised visit date, and ageing tickets escalate. For discontinued models the register tells you immediately whether a spare exists or whether a replacement fitting is the honest answer.

CRM for Sanitaryware Dealers

CRM for Sanitaryware Dealers: See Every Bathroom, Plumber and Pending Supply

Quote bathroom by bathroom, schedule rough-in and finishing separately, track plumber offtake and close warranty calls on time. From ₹899/user/month, free plan available.

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HelloGrowthCRM sanitaryware dealer workspace showing bathroom-wise quotations, rough-in and finishing phases, plumber accounts and warranty tickets

Quick answer

Is HelloGrowthCRM right for CRM for Sanitaryware Dealers?

Yes. HelloGrowthCRM gives CRM for Sanitaryware Dealers a single system to capture every lead, automate follow-up across phone, WhatsApp, and email, prioritise leads with AI scoring, and forecast revenue — with calling and messaging built in instead of sold as add-ons. It's built for the problems these teams actually hit — like a site buys concealed cisterns and diverter bodies from you, then buys all the visible fittings from a competitor four months later. You never saw it coming — rather than generic sales busywork.

Bathroom-count quotations: price each bathroom against a standard schedule of WC, basin, faucets, shower, diverter and accessories, so a four-bathroom house is quoted consistently every time
Rough-in and finishing split: concealed bodies and cisterns are needed months before visible fittings, so supply is scheduled as two phases tied to the site's plumbing stage
Mixed-brand order lines: one bathroom often mixes brands across sanitaryware, faucets and accessories, and every line carries its own brand, model code, finish and lead time

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A bathroom is bought twice, and most dealers only sell it once

Sanitaryware supply splits naturally into two purchases separated by months. At plumbing rough-in the site needs concealed cisterns, diverter bodies and inlet fittings, which go into the wall and are never seen again. At finishing it needs the WC, basin, taps, shower, seat and accessories, which is where most of the value sits.

The dealer who supplies rough-in has a structural advantage at finishing, because the concealed body already in the wall constrains what can be fitted over it. Yet an enormous amount of finishing business is lost simply because nobody called back when the site reached that stage. It is the single most fixable leak in the trade.

The plumber decides more than the homeowner

Who brings the site

Homeowners choose the look. Plumbers and contractors choose where the material is bought, and they choose on availability, spares support, how quickly a warranty complaint is attended and whether they were treated well the last time something went wrong.

Why the relationship needs a record

A plumber who brought four sites last quarter and one this quarter has probably started buying elsewhere, and that is knowable only if offtake is tracked per plumber. Most dealerships find out much later, when the referral flow has already moved.

Builders and project engineers

Project supply runs on an approved model list and a floor-wise release schedule, with the site engineer controlling timing. Tracking that schedule is what keeps your consignment on site when the fitting gang arrives.

Excel quotations versus a sanitaryware CRM

What the dealership needs	Excel and WhatsApp	HelloGrowthCRM
Consistent bathroom pricing	Rebuilt each time	Schedule templates
Finishing follow-up after rough-in	Rarely happens	Scheduled by stage
Plumber offtake trend	Not measured	On the account
Model supplied to a site	Lost	On the record
Warranty complaint ageing	On a phone	Ticket with due date
Long lead-time finishes flagged	Discovered late	On the quote line
Project floor-wise release	Verbal	Phase pipeline

Service response is the marketing budget you already spend

Sanitaryware fails in small, irritating ways: a cartridge drips, a flush weakens, a seat hinge cracks. None of it is expensive to resolve and all of it is remembered. A complaint attended within two days produces a plumber who keeps recommending you. The same complaint left for ten days produces a plumber who quietly starts recommending someone else, and no advertising will win that referral back.

Treating complaints as tickets with a model, a promised date and an escalation is therefore not a support nicety. In this trade it is the most reliable demand generation activity a dealership has.

The weekly management view

Sites that took rough-in more than ten weeks ago with no finishing order. Quotations older than three weeks with no contact. Plumbers whose offtake has dropped against their own three-month average. Open warranty tickets past their promised visit. Project releases due this week. And finishing lines quoted in a long lead-time finish, so a delivery promise is not made against stock that does not exist.

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Challenges we solve

The problems holding this industry back — and the fix

Every team in this space loses revenue to the same recurring gaps. Here is what they cost you and how HelloGrowthCRM closes each one.

A site buys concealed cisterns and diverter bodies from you, then buys all the visible fittings from a competitor four months later. You never saw it coming.

Rough-in supply automatically schedules a finishing follow-up tied to the site's plumbing stage. The showroom re-engages while the finishing decision is open rather than after it is made.Rough-in and finishing split

Plumbers bring most of your business, but the arrangement is entirely verbal. Nobody knows which plumber referred what, or which one has stopped coming.

Each plumber is an account with referred sites, monthly offtake, preferred models and last visit date. A plumber whose offtake has halved becomes visible in the weekly review.Plumber accounts

A customer reports a leaking cartridge. The complaint sits on a salesperson's phone for a week, and the plumber who referred the site quietly stops referring.

Complaints are logged as tickets with model, purchase date and a promised visit. Ageing tickets escalate, so service failures are caught before they cost you a referral channel.Warranty and service tickets

Every multi-bathroom quotation is rebuilt from scratch in Excel. Models are missed, finishes are wrong, and two quotes for identical houses carry different prices.

Bathroom schedules are templates. Pick the specification tier, adjust the lines that differ, and the quotation is consistent across bathrooms and across salespeople.Bathroom-count quotations

What you get

Why teams choose HelloGrowthCRM

AI-powered CRM with the features you need to close more deals.

Bathroom-count quotations: price each bathroom against a standard schedule of WC, basin, faucets, shower, diverter and accessories, so a four-bathroom house is quoted consistently every time

Rough-in and finishing split: concealed bodies and cisterns are needed months before visible fittings, so supply is scheduled as two phases tied to the site's plumbing stage

Mixed-brand order lines: one bathroom often mixes brands across sanitaryware, faucets and accessories, and every line carries its own brand, model code, finish and lead time

Plumber and contractor accounts: which plumber brought which site, monthly offtake, credit position and the models they prefer to fit, held on a record instead of in someone's memory

Finish and availability flags: chrome, matte black and rose gold move at very different speeds, so lines with a long lead time are flagged on the quotation before a date is promised

Warranty and service tickets: a leaking cartridge or a faulty flush becomes a ticket with model, purchase date and a promised visit, because service response decides the next referral

Spares and discontinued model register: renovation customers need parts for fittings bought years ago, and the CRM records which model went into which bathroom at which site

Site progress follow-up: a site that took rough-in material and has not come back for finishing is either delayed or buying elsewhere, and the CRM surfaces it rather than waiting

Builder and project pipeline: flat-count quantities, an approved model list, a floor-wise release schedule and the engineer who signs off each batch before it is dispatched

WhatsApp inbox on the showroom number: model photographs, finish confirmations and delivery timings attach to the site record instead of a salesperson's personal chat history

AI lead scoring: number of bathrooms, plumbing stage reached, brand tier selected, plumber involvement and quotation age, ranked into a call list the counter can work today

GST invoicing and outstanding: raise tax invoices against the site or the plumber's account, record part supply, and see overdue balances before the finishing consignment leaves

Compare HelloGrowthCRM to HubSpot, Salesforce & more

HelloGrowthCRM by the numbers

$12: per user/month list price — $10/user/mo on annual billing, ₹899/user/mo in India
$0: free forever starter plan — no credit card required
14-day: trial included on paid plans
259+: live integrations, from WhatsApp to Tally and QuickBooks
500+: teams worldwide run their pipeline on HelloGrowthCRM

Frequently Asked Questions

Common questions about using HelloGrowthCRM in your industry.

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