How is HelloGrowthCRM different from Keap?

Keap — many still know it as Infusionsoft — is a veteran of small-business marketing automation, and its campaign-building heritage is real: businesses that live on email nurture funnels, landing pages, and long automated journeys can get genuine value from that depth. HelloGrowthCRM comes from the opposite direction: it is a sales-first CRM for teams whose revenue depends on calls, WhatsApp conversations, and disciplined follow-up. The pipeline, dialer, and WhatsApp inbox are the core; automation exists to serve the follow-up, not the other way round. If your bottleneck is campaigns, look at Keap. If it is closing, look here.

How does AI lead scoring work in HelloGrowthCRM?

Every lead gets a score built from engagement signals — response speed, message replies, email opens, call outcomes — and fit signals such as source and similarity to deals you have closed before. Scores update continuously, so a lead that re-engages after two quiet weeks climbs back up the list the same day. The practical effect for a small team is focus: instead of choosing between two hundred open leads by gut feel, reps start each morning with the ten conversations most likely to become revenue this week.

What does HelloGrowthCRM cost, and is there a free plan?

A free plan is available, and the paid pricing is deliberately flat and public: ₹899 per user per month for Indian teams, $10 per user per month billed annually for teams elsewhere. Everything on this page — pipeline, built-in dialer, WhatsApp inbox, sequences, AI lead scoring, mobile app, GST invoicing — is part of the product, not a tier ladder. We do not quote Keap's pricing here because their plans are theirs to state; compare current figures on their site, and remember to price the whole stack you would actually run.

Do we need a consultant or certification to set it up?

No, and this is a deliberate contrast with the marketing-automation world, where certified-partner ecosystems exist for a reason: the tools are deep enough to need them. HelloGrowthCRM is configured from the admin screen by whoever runs your sales: import contacts from CSV, name your stages, connect WhatsApp and email, write your first sequence, and set assignment rules. Most teams do all of it in a day. Support is available on chat during setup, and the onboarding checklist covers the decisions that matter — stages, SLAs, and who owns which leads.

Does the mobile app work for a team that sells face to face?

Yes. A large share of SMB selling happens away from a desk — site visits, client meetings, the counter, the car between appointments. The mobile app opens to today's scored follow-up list; from there a rep can call in one tap, reply on WhatsApp, add a voice note, update a stage, and see what is next. Owners get the same view of the business from a phone that they would from a laptop. If the field team will not use the CRM, the CRM does not exist — so the mobile app is built to be the easiest way to do the job, not a shrunken afterthought.

How is a CRM better than the spreadsheet we currently run sales on?

A spreadsheet records what someone remembered to type; a CRM runs the process. The differences compound: automatic lead capture means enquiries stop leaking before they are ever written down; follow-up sequences and reminders mean the day-five check-in happens even in a busy week; call logs and WhatsApp threads on the record mean anyone can pick up a deal cold; and reports build themselves. Teams usually notice the change in two places first — fewer leads going silent, and Monday meetings that discuss deals instead of reconstructing them. Our guide on CRM versus Excel covers this honestly, including when a spreadsheet is still enough.

How long does migrating from Keap take?

For the sales side, usually a day or two: export contacts and companies to CSV, import with field mapping, rebuild your pipeline stages, and connect your channels. Plan more time if you have years of complex campaign automations — those do not transfer between platforms one-to-one, and the honest advice is not to try. Recreate the handful of follow-up cadences that actually drive revenue as HelloGrowthCRM sequences, and let the legacy spaghetti retire. Most teams find that three simple sequences they understand outperform thirty inherited ones nobody dares touch.

Keap Alternative

Keap Alternative: Capture Leads, Follow Up Faster, Close More Deals

A sales-first CRM instead of a marketing suite — pipeline boards, built-in dialer, WhatsApp inbox, AI lead scoring, and follow-up that runs itself. Free plan available; $10/user/month billed annually, ₹899/user/month in India.

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HelloGrowthCRM sales pipeline with dialer and WhatsApp inbox, shown as a Keap alternative

Quick answer

Is HelloGrowthCRM right for Keap Alternative?

Yes. HelloGrowthCRM gives Keap Alternative a single system to capture every lead, automate follow-up across phone, WhatsApp, and email, prioritise leads with AI scoring, and forecast revenue — with calling and messaging built in instead of sold as add-ons. It's built for the problems these teams actually hit — like you bought a marketing automation suite and use a tenth of it, but the sales team still tracks deals in a spreadsheet on the side — rather than generic sales busywork.

A pipeline you can read in ten seconds: deals as cards, stages as columns, value and next action on every card — the whole business visible without opening a report builder
Built-in dialer so the follow-up call happens from the lead card in one click, gets logged automatically, and shows up in team reports without a separate phone system
WhatsApp inbox on the official Business API: the channel your customers actually answer, wired into the CRM so every conversation lives on the contact record

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Marketing suite or sales tool? Decide which problem you actually have

Keap has been automating small-business marketing since long before most of today's CRMs existed, and its campaign heritage shows: businesses built on email funnels, nurture journeys, and landing pages can genuinely thrive on that kind of platform. No serious comparison should pretend otherwise.

But a large number of small businesses buy a marketing suite when their real problem is sales execution. The symptoms are recognisable: the campaign builder is used once a quarter, the sales team keeps a parallel spreadsheet because the CRM part feels secondary, follow-up depends on individual memory, and nobody can say on a Tuesday what is likely to close by Friday. If that describes your business, you do not need more automation surface — you need a pipeline your team actually lives in. That is what HelloGrowthCRM is.

What sales-first means in practice

The pipeline is the home screen

Not a module, not a tab beside the campaign canvas — the first thing everyone sees. Deals as cards, stages as columns, next actions visible, and the AI score deciding what gets attention first.

The channels are inside the tool

Calls happen from the lead card through the built-in dialer. WhatsApp conversations run through the native inbox on the official Business API. Emails and SMS send from the record. Everything logs itself, which is why the reports are trustworthy without anyone doing data entry as a second job.

Automation serves the follow-up

Sequences exist to make sure the day-two nudge and the day-five check-in happen. They take minutes to build, any rep can edit them, and reply detection hands the thread to a human the moment the prospect engages. That is most of what an SMB sales team ever needed from automation.

Structural comparison: HelloGrowthCRM vs Keap

Products change, so this table compares shape rather than feature lists. Verify Keap's current product and plans on their own site.

Dimension	Keap	HelloGrowthCRM
Design centre	Marketing automation with CRM attached	Sales pipeline with automation attached
Free plan	Not advertised at the time of writing — verify on their site	Yes, free plan available
WhatsApp inbox	Not a core focus of its home market	Native, official WhatsApp Business API
Built-in dialer	Verify current plans	Included, with logging and reports
Setup effort	Deep enough that a partner ecosystem exists	Self-serve; most teams live in a day
GST invoicing (India)	Not its market	Built in
Pricing	Published — check current figures	Published: ₹899/user/mo India, $10/user/mo billed annually

The cost question, asked properly

The right comparison is never headline price against headline price; it is the total cost of the workflow you will actually run. With HelloGrowthCRM, one published per-user price covers the pipeline, dialer, WhatsApp inbox, sequences, AI scoring, mobile app, and — for Indian teams — GST invoicing. Whatever you compare it against, list the separate tools you would still pay for to get the same working day, then compare totals. The free plan makes the experiment cheap: import real leads, run a real week, and let the results decide.

For teams selling in India

HelloGrowthCRM prices in rupees, raises GST-compliant invoices from the deal record, and treats WhatsApp as the primary channel it actually is in Indian buying. If you are weighing options for an Indian team, start with our best CRM in India comparison and the CRM for small business guide.

Continue your research

Browse all alternatives, including HubSpot and Zoho CRM alternatives, see how sales automation works when it serves the pipeline, compare a CRM with your current sheet in CRM vs Excel, or check pricing to run the numbers.

Challenges we solve

The problems holding this industry back — and the fix

Every team in this space loses revenue to the same recurring gaps. Here is what they cost you and how HelloGrowthCRM closes each one.

You bought a marketing automation suite and use a tenth of it, but the sales team still tracks deals in a spreadsheet on the side.

HelloGrowthCRM leads with the pipeline and the follow-up, so the sales team's daily tool and the system of record are the same thing — and the automation you do need is minutes to set up.Sales-first design

Campaign builders are powerful but demand a specialist; when that person is busy, nothing gets changed and sequences quietly rot.

Sequences in HelloGrowthCRM are simple enough for any rep to edit: steps, gaps, channels. The follow-up cadence stays current because changing it takes two minutes, not a workshop.Simple sequences

Your buyers reply on WhatsApp, but your automation platform speaks email first and treats everything else as an add-on.

WhatsApp is native in HelloGrowthCRM: a shared inbox, templates, sequences, and full conversation history on the contact record via the official WhatsApp Business API.Native WhatsApp inbox

The monthly software bill keeps growing, and you honestly could not say which features earn their keep.

One published price — ₹899/user/month in India, $10/user/month billed annually elsewhere — with pipeline, dialer, WhatsApp, sequences, and AI scoring all included, plus a free plan to start on.Flat, published pricing

What you get

Why teams choose HelloGrowthCRM

AI-powered CRM with the features you need to close more deals.

A pipeline you can read in ten seconds: deals as cards, stages as columns, value and next action on every card — the whole business visible without opening a report builder

Built-in dialer so the follow-up call happens from the lead card in one click, gets logged automatically, and shows up in team reports without a separate phone system

WhatsApp inbox on the official Business API: the channel your customers actually answer, wired into the CRM so every conversation lives on the contact record

Follow-up sequences that are set up in minutes, not mapped in a campaign canvas: pick the steps, set the gaps, switch it on — WhatsApp, email, and SMS in one cadence

AI lead scoring that does the prioritisation a small team never has time for, ranking today's leads by engagement and fit so the best prospects get the first calls

Reply detection across channels: the moment a prospect answers, the automation stops and a human takes over — persistence without the robotic follow-through

Lead capture from web forms, Facebook lead ads, and click-to-WhatsApp campaigns, auto-assigned by rules so speed-to-lead is a system property, not a habit

Escalating reminders when follow-ups slip: the rep is nudged, then the manager is alerted — the quiet mechanism that keeps a pipeline honest

A mobile app for owners and reps who sell between site visits: scored follow-up list, one-tap calls, WhatsApp replies, and stage updates from anywhere

GST-compliant invoicing for Indian businesses, raised straight from the deal record, so closing and billing are one step, not two systems

Simple team reports: calls made, follow-ups completed, deals moved, revenue closed — per person, per week, with nothing to configure first

Custom fields and multiple pipelines when you need them, without a certification course: most teams configure everything they use in a single afternoon

Compare HelloGrowthCRM to HubSpot, Salesforce & more

HelloGrowthCRM by the numbers

$12: per user/month list price — $10/user/mo on annual billing, ₹899/user/mo in India
$0: free forever starter plan — no credit card required
14-day: trial included on paid plans
259+: live integrations, from WhatsApp to Tally and QuickBooks
500+: teams worldwide run their pipeline on HelloGrowthCRM

Frequently Asked Questions

Common questions about using HelloGrowthCRM in your industry.

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