The base rate is the smallest part of an add-on-led price
Sales-focused CRMs tend to advertise a clean per-seat rate and sell capability around it as separate products: lead capture, campaigns, project delivery, visitor tracking. Each is priced modestly. The trouble is that two or three of them are usually needed to get the workflow you demoed, and if they are billed per user, each one behaves like an extra licence for every seller you employ.
Multiply before you compare
A worksheet that lists a base rate and three add-ons as four separate lines is still misleading unless you multiply the per-user ones by headcount. Do that first. Only the multiplied figure is comparable with a product where the same capability sits inside the plan.