How to send a bulk WhatsApp broadcast in HelloGrowthCRM
Send approved WhatsApp templates to thousands of contacts with personalization, throttling, and delivery tracking. Compliant with Meta limits.
What this guide helps you do
Follow this article when you want a focused, step-by-step path to complete the task without digging through menus.
Need a broader overview first?
Go back to the WhatsApp & Messaging section to browse more guides, compare related tasks, and choose a better starting point.
View all WhatsApp & Messaging guidesBulk WhatsApp broadcast sends approved templates to a segment. HelloGrowthCRM throttles to stay within Meta's per-account limits and reports delivery + read + reply per campaign.
How to use this guide
Read the intro to confirm this is the right workflow, complete the steps in order, then review the common issues and related articles if your setup behaves differently from the standard path.
What you'll need
- •WhatsApp Business API connected
- •Approved Marketing or Utility template
- •Opted-in contact list
- •Pro tier or above
- •15-20 minutes
- 1
Open WhatsApp → Broadcasts
WhatsApp → Broadcasts → +New broadcast.
- 2
Pick the template
Pick from approved. Marketing for promo; Utility for transactional.
- 3
Pick recipients
All contacts (not recommended), Smart list, Manual selection, CSV upload.
- 4
Set personalization variables
{{1}} = First Name, {{2}} = Order Number, etc.
- 5
Configure throttling
Spread sends to stay under Meta's per-second limits. 50/sec default.
- 6
Set quiet hours
9 AM-9 PM IST typical for India recipients.
- 7
Schedule send
Send now, Schedule for later, or Send in waves.
- 8
Preview a sample
Preview on 3 random recipients. Catches personalization errors.
- 9
Confirm and send
Approve cost estimate. Click Send broadcast.
- 10
Monitor in real-time
Live dashboard: queued, sent, delivered, read, replied, failed, opted out.
Frequently asked questions
Do I need explicit opt-in?▾
Yes — Meta requires for non-utility broadcasts. Maintain proof.
How much does a 5,000 broadcast cost?▾
5,000 × ₹0.88 = ~₹4,400 for Marketing. Utility ~₹0.30 each.
Can I attach images/PDFs?▾
Yes — image, video, doc headers (approved at template creation).
Max recipients per broadcast?▾
No hard cap. Rate-limited by Meta tier (Tier 1: 1,000/24hrs).
Can recipients reply, where do replies go?▾
Yes — to lead/contact owner. Routing rule for unowned contacts.
Prevent re-sending to opted-out?▾
Auto-tracked. STOP/UNSUBSCRIBE → do-not-disturb tag; auto-excluded.
Related articles
See it in product
Try it yourself
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Still need help?
If this article does not match your account setup, rollout stage, or edge case, review more guides in WhatsApp & Messaging or contact our team for direct help.

Rushabh leads product strategy at HelloGrowthCRM with a focus on CRM workflows, revenue operations, and practical product design for growing businesses.
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