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Property & Facilities (UAE) UAE

Win more AMC renewals and stop losing FM enquiries on WhatsApp

One pipeline for tender enquiries, site-survey quotes and annual maintenance contract renewals across your UAE facility management business. Your CAFM keeps running the work. HelloGrowthCRM runs the selling in front of it.

Quick answer

Is HelloGrowthCRM a CAFM system?

No, and it is important to say so plainly. HelloGrowthCRM does not raise work orders, schedule planned preventive maintenance, roster technicians, track assets or measure SLA response times. Those are CAFM jobs and you should keep whichever CAFM or maintenance platform you already run. HelloGrowthCRM covers the commercial side that sits in front of delivery: enquiries, site survey bookings, quotes, tender follow-up and AMC renewals. Connect the two through a native connector, Zapier or the API so a won contract flows into scheduling.
Outcome-first workflowAED 48 per user per month, or AED 37 on annual billing pricingEmail and SMS follow-up
Industry Use Cases

Chasing AMC renewals before contracts quietly lapse

Tracking tender and RFP bids through to award

Booking and following up site survey visits

Managing WhatsApp enquiries from building managers centrally

Following up quotes for hard and soft services

Reporting win rates by service line and emirate

Why this page exists

Facility management in the UAE runs on contracts, not one-off jobs. A hard FM package covering HVAC, electrical, plumbing, lifts and fire systems sits alongside soft FM work like cleaning, waste, pest control, security and landscaping. Most of it is sold as an annual maintenance contract that has to be won, serviced and then won again twelve months later. The selling happens in the gaps. A building manager messages your operations lead on WhatsApp, a site survey is booked, a quote goes out as a PDF, and then nothing happens until someone remembers. HelloGrowthCRM sits in front of your delivery systems and holds that commercial side together. Enquiries from your website, phone lines and WhatsApp land in one pipeline. Quotes are tracked. Renewal reminders fire before the contract lapses. Setup takes about 15 minutes.

Be clear about what this is. HelloGrowthCRM is a sales and follow-up CRM. It is not a CAFM system. It does not raise work orders, schedule planned maintenance visits, roster technicians, track assets or hold your SLA response clocks. If you already run CAFM or maintenance-scheduling software, keep it. That is where the delivery work belongs. HelloGrowthCRM handles the commercial pipeline that sits in front of it: inbound enquiries, site survey bookings, tender and quote follow-up, contract negotiation, and AMC renewal chasing. The two jobs are genuinely different. Most UAE FM companies have decent delivery software and nothing at all on the sales side, so enquiries sit unread in a shared inbox and renewals get remembered a month late. Link the two with a native connector, Zapier or the API when a won contract needs to become scheduled work.

Common search intent

CRM for facility management companies in UAEbest CRM for facility management companies in Dubaihow to track AMC renewals in a UAE facility management companyCRM for hard and soft FM contractors in the UAEWhatsApp enquiry management for FM companies in DubaiCRM for owners association service providers in Dubai

Why teams evaluating CRM for facility management companies in UAE want a simpler system

Enquiries arrive on WhatsApp at ten at night from a building manager whose chiller has failed. They land on one person's phone, nobody else can see them, and the thread goes quiet.

A surveyor visits the site, scopes the hard and soft services, and the quote takes a week to leave the office because it is assembled by hand in a spreadsheet every single time.

Annual maintenance contracts lapse quietly. Nobody was chasing the renewal ninety days out, so the building goes to tender and you compete again for work you already held.

Tender and RFP deadlines from owners associations and management companies sit in an inbox. There is no shared view of what is due, who owns it, or what stage each bid has reached.

Your CAFM knows everything about jobs already won and nothing about the pipeline. Sales conversations live in phones, notebooks and email threads that leave when the salesperson does.

Quotes go out and are never followed up. The prospect compared three FM providers, chose whoever called back first, and you never found out why the contract went somewhere else.

Challenge → solution → result

Common Facility Management problems — and how this CRM solves them

Challenge: WhatsApp enquiries land on a personal phone and are never loggedSolution: Two-way WhatsApp inbox connected to the shared lead pipelineResult: Every enquiry has an owner, a stage and a visible next action
Challenge: Quotes sent after a site survey go quiet and are never chasedSolution: Quote builder plus automated email and SMS follow-up sequencesResult: Follow-up happens on schedule instead of when someone remembers
Challenge: AMCs expire without anyone opening a renewal conversationSolution: Renewal reminder sequences tied to the contract end dateResult: Renewals are discussed before the client collects rival quotes
Challenge: Nobody knows which bids are live or who is responsibleSolution: Pipeline with your own stages and reporting dashboardsResult: One shared view of bid value, stage and owner across the team
Challenge: Sales history walks out of the door when a manager leavesSolution: Call recording, AI call summaries and notes on every recordResult: Account context stays with the company, not with an individual

Map your workflow to the CRM instead of rebuilding it in spreadsheets

Inbound enquiry from a building manager or owners associationLead capture from web forms, phone and messaging into one pipeline
Late-night WhatsApp messages about a breakdown or a new siteTwo-way WhatsApp CRM inbox the whole team can see and answer
Qualifying which sites are worth a survey visitAI lead scoring to rank enquiries before you send a surveyor
Calling back tender contacts and estate managersBuilt-in dialer with call recording and AI call summaries
Pricing a hard FM, soft FM or combined AMC scopeQuote and proposal builder with reusable content
Chasing a quote that has gone quiet after the site visitAutomated email sequences and SMS follow-up
AMC coming up for renewal in ninety daysRenewal and follow-up reminder sequences tied to contract dates
Tracking bids from enquiry through survey, quote and awardPipeline with stages you define for your own bid process
Billing mobilisation fees and contract instalmentsInvoicing inside the same record as the quote
Reporting on win rate by service line and by emirateReporting dashboards, plus mobile apps for iOS and Android
WhatsApp integration

Your FM enquiries already arrive on WhatsApp. Treat it like a sales channel.

In the UAE, the first contact from a building manager, an owners association committee member or a procurement officer is usually a WhatsApp message, not a form submission. That message often goes to a personal number. HelloGrowthCRM gives you a shared two-way WhatsApp inbox instead. Every enquiry becomes a lead with an owner, a stage and a next action. Colleagues can pick up a thread when the account manager is on site. Conversations stay with the company when staff change. You can reply in English or Arabic, send a quote from the same thread, and set a reminder so the follow-up actually happens. Calls made from the built-in dialer are recorded and summarised, so the context of a site visit call is not lost.

Why UAE teams choose this

See how email, SMS, tasks, and billing fit your workflow in one demo.

Built for SMS and email follow-up

How it works

1

Connect your enquiry channels

Point your website forms, phone numbers and WhatsApp business number at HelloGrowthCRM. New enquiries from a building manager or a tender alert arrive as leads with a source, an owner and a first response due.

2

Build your bid pipeline

Set stages that match how FM work is actually won: enquiry, site survey booked, scope agreed, quote sent, negotiation, awarded. Each deal carries the service mix, the site and the contract value you expect.

3

Automate the follow-up

Quotes get a follow-up sequence instead of a mental note. Emails, SMS and WhatsApp reminders go out on a schedule you set, and AI lead scoring pushes the enquiries most likely to close to the top.

4

Chase renewals before they lapse

Record the AMC end date when you win the contract. Reminder sequences start well ahead of expiry so your account manager opens the renewal conversation before the client starts collecting competing quotes.

Pricing

AED 48 per user per month, or AED 37 on annual billing

HelloGrowthCRM costs AED 48 per user per month, roughly US$12, or US$10 per user per month on annual billing. There is a free forever plan, so a two-person business development team can run their AMC pipeline without paying anything. Setup takes about 15 minutes. Add the optional managed RevOps service, Growth Engine, if you want help building the pipeline stages and follow-up sequences rather than doing it yourself.

What a UAE facility management company actually needs from a CRM

RequirementHelloGrowthCRMGeneric CRM
WhatsApp treated as a real sales channel, not an afterthoughtTwo-way WhatsApp inbox shared across the team, with threads attached to leadsOften an add-on or a paid third-party plugin, with messages living outside the record
Renewal reminders built around annual maintenance contractsRenewal and follow-up reminder sequences you set from the contract end dateManual tasks or calendar entries that depend on one person remembering
Quotes produced and tracked in the same place as the dealBuilt-in quote and proposal builder, with invoicing on the same recordQuoting is a separate product or an exported spreadsheet
Honest boundaries with your delivery softwareStays on the sales side and hands won work to your CAFM via connector, Zapier or APIMarketed as an all-in-one that ends up half-replacing tools you already run
Arabic alongside English for UAE clientsMulti-language content including Arabic pagesEnglish-first, with Arabic support varying by plan
A price a mid-sized FM company can justify per seatAED 48 per user per month, a free forever plan and about 15 minutes to set upPer-seat pricing that climbs once you add messaging, quoting and automation

Frequently asked questions

No, and it is important to say so plainly. HelloGrowthCRM does not raise work orders, schedule planned preventive maintenance, roster technicians, track assets or measure SLA response times. Those are CAFM jobs and you should keep whichever CAFM or maintenance platform you already run. HelloGrowthCRM covers the commercial side that sits in front of delivery: enquiries, site survey bookings, quotes, tender follow-up and AMC renewals. Connect the two through a native connector, Zapier or the API so a won contract flows into scheduling.

Put your FM pipeline in one place

Start on the free forever plan and connect your WhatsApp number, web forms and phone lines. Build your bid stages, load your live quotes and set renewal reminders on every AMC you hold. Setup takes about 15 minutes, and paid plans start at AED 48 per user per month.