Overview
Calendly webhooks let bookings become CRM leads or activities instantly—critical for inbound demo requests. Map UTM parameters and Calendly answers to CRM fields so routing rules can assign the right SDR or AE.
What data is involved
- Invitee details, chosen time slot, custom questions, UTM from booking URL.
Step-by-step setup
Sign in or sign up at HelloGrowthCRM. Open the login page, enter your credentials (or use Google), or choose Sign up if you need a new account. You must be signed in before you can open Settings and connect this integration.
Open login page(opens in a new tab)app.hellogrowthcrm.com/login
Open Settings. In the left sidebar, under Admin, click Settings (you will land on the Settings area; the URL is app.hellogrowthcrm.com/settings).
Open Settings(opens in a new tab)app.hellogrowthcrm.com/settings
Go to Integrations. On the Settings screen, use the middle settings menu. Under COMMUNICATION, click Integrations (star icon). Then find and configure this connector—the connector-specific steps below pick up from here.
Open Settings (Integrations)(opens in a new tab)app.hellogrowthcrm.com/settings
- In Calendly, add a webhook pointing to your CRM endpoint.
- Map booking fields to CRM lead and activity fields.
Best practices
- Deduplicate by email against existing leads.
- Send instant Slack or email alerts for high-intent meeting types.
Best for & common use cases
Self-serve scheduling without manual lead entry.
- Inbound demo requests becoming qualified leads automatically.
FAQ
Governance
Treat API keys and webhooks as production secrets. Align field mapping with your privacy policy and regional regulations (GDPR, marketing consent, telemarketing rules). Your admin controls which roles can install or edit integrations.