Win more roofing work by getting to storm enquiries before anyone else
HelloGrowthCRM captures every call, form and message after a hailstorm, ranks the re-roofs above the gutter cleans, and chases each quote to a decision.
Quick answer
Does HelloGrowthCRM replace ServiceM8, Simpro or AroFlo?
Storm and hail damage enquiries captured within the hour
Roof restoration quotes chased over several months
Full re-roof and metal replacement jobs tracked to signature
Insurance repair work tracked while awaiting insurer approval
Builder and developer re-roof packages kept in one thread
Gutter and leak repairs converted into restoration quotes
Why this page exists
Roofing demand in Australia is lumpy. A hailstorm through the western suburbs or an East Coast Low along the coast produces a fortnight of enquiries, then months of steady restoration and re-roof work. Both patterns punish poor follow-up. Storm leads go to whoever answers first, and a re-roof quote can take two months and five conversations before anyone signs. HelloGrowthCRM handles the sales side. Enquiries from your website, your number and your messaging channels land in one pipeline with the full history against each contact, including the photos the customer sent. Quotes get chased on a schedule instead of when someone remembers. Your job management software still runs the crews, the safe work paperwork and the jobs. This makes sure the work is won first.
Say it plainly: HelloGrowthCRM is a sales and follow-up CRM, not a job management platform. It has no crew scheduling board, no timesheets, no materials or inventory costing and no job costing. ServiceM8, Tradify, Simpro and AroFlo do all of that, and a roofing company actively dispatching crews and managing height safety documentation should keep the system it already runs. HelloGrowthCRM sits alongside it and owns everything before the job exists: the storm enquiry, the callback, the inspection booking, the quote and the follow-ups it takes to get a signature. Push the won lead across with a native connector, Zapier or the API. Full native iOS and Android apps mean a lead can be logged from the ute, not from a desk two days later.
Common search intent
Why teams evaluating CRM for roofing companies Australia want a simpler system
A hailstorm hits on a Thursday and sixty enquiries arrive in two days. Half ring out, the forms go unread, and the customers book the first roofer who answered.
Insurance work involves the homeowner, the insurer and sometimes an assessor. Without one shared thread the conversation fragments and the job stalls for weeks on end.
Re-roof and restoration quotes take months to close. Nobody chases them consistently, so warm jobs quietly go cold and you never find out why you lost them.
Between storm events the phone goes quiet, but there is no worked list of past enquiries to call because last season's unconverted quotes were never properly recorded.
Builders and strata managers send enquiries by text, email and phone within the same week, so the same roof gets quoted twice or answered inconsistently by two people.
You cannot tell which suburbs, campaigns or referral sources actually produced signed roofing work, so the advertising budget before storm season is set on a hunch.
Common Roofing problems — and how this CRM solves them
Map your workflow to the CRM instead of rebuilding it in spreadsheets
One thread per roof, however the enquiry arrives
After a storm the enquiries arrive in every format at once. A form submitted at midnight with three photos of a lifted ridge, a missed call from a strata manager in Penrith, a WhatsApp message from a homeowner in Wynnum with a video of a leak, an email from a builder about a townhouse re-roof. HelloGrowthCRM brings web forms, phone calls and messaging into one record for each property and person, so the follow-up two weeks later still has the original photos and the original conversation attached. The dialer records calls and writes an AI summary, which matters when the quote is prepared days after the inspection.
Why Australia teams choose this
See how Xero sync, SMS reminders, ABN-aware records, and follow-up automation fit your workflow in one demo.
How it works
Point every enquiry at one pipeline
Connect your website form, your business number and your messaging channels. Setup runs about fifteen minutes. From then on every roofing enquiry is captured with its source, including the ones that arrive at midnight after a storm.
Build stages that match roofing sales
Set stages the way roofing work is actually won: new enquiry, inspection booked, quote or report sent, awaiting insurer, chasing, won or lost. Move jobs along from the iOS or Android app between inspections.
Automate the long chase
Write your follow-up once as an email sequence with SMS or WhatsApp steps. It runs on your schedule for every open quote and stops the moment the customer replies, so a re-roof quote stays alive across the months it takes to close.
Hand approved work to your job software
When a quote or insurance scope is approved, push the customer and job detail into ServiceM8, Tradify, Simpro or AroFlo through a native connector, Zapier or the API, so the crew gets it without anybody retyping the address.
Pricing
A$20 per user per month, or A$16 on annual billing
HelloGrowthCRM is A$20 per user per month (US$12), or US$10 per user per month on annual billing, and there is a free forever plan. That fits a storm-driven business, because you can add seats before the season and run lean between events. Setup takes about fifteen minutes, so you can have it capturing enquiries before the next front comes through. The optional managed RevOps service, Growth Engine, will configure the pipeline, sequences and reporting for you.
HelloGrowthCRM against a generic CRM for a roofing company
Useful next steps
CRM for tradies in Australia
Sales follow-up across Australian trades, including roofing and restoration.
ExploreRoofing CRM overview
The global version of this page, covering roofing lead capture and quote chasing.
ExploreCRM for builders in Australia
For roofing companies whose work comes largely through builders and developers.
ExploreHelloGrowthCRM vs ServiceM8
Where a sales CRM stops and a job management platform starts, side by side.
ExploreBuilt-in dialer with call recording
Calling back a storm backlog with recordings and AI summaries attached.
ExploreAustralian pricing
Plans in Australian dollars, including the free forever tier.
ExploreFrequently asked questions
AI Features Built for Roofing
HelloGrowthCRM ships 12 AI agents across 3 autonomy levels — from fully autonomous voice calling to assistive smart compose. Every AI action is logged and reversible.
Voice Agent for Quote Follow-Up
AI calls Roofing prospects a day after the quote goes out, answers the obvious questions, and books the next step so nobody has to chase manually.
Smart Compose for Client Messages
AI writing assist for enquiry replies, quote covering notes, and follow-up messages — consistent wording, sent faster.
Automated Follow-Up Sequences
Trigger SMS, WhatsApp, and email reminders on a schedule you set once, so every open quote gets chased until it is won or closed out.
AI Lead Scoring
Rank incoming roofing enquiries by value, location, and response speed so the team works the best ones first.
All AI features included on every paid plan. No add-ons.