In Malaysia the sale happens on WhatsApp, whatever the CRM says
Property agents, manufacturers, distributors, clinics, tuition centres and IT resellers all run the same pattern here. The enquiry arrives as a WhatsApp message, the negotiation happens in the thread, a quotation is sent as a PDF, and a call closes it. Software that treats chat as a bolt-on ends up unused, because the real conversation is somewhere it cannot see.
HelloGrowthCRM connects through the WhatsApp Business API, so the team shares one company number and every thread attaches to a lead alongside the calls, the quotation and the next action. Customers keep messaging exactly as before. What changes is that the business owns the record, so a colleague can cover an account during leave and read precisely what was promised.
