Map your weekly tools to your actual plan
Write down what the desk touches every week: calling, sequences, chat, scoring, reporting, custom fields. Then read your own quote for your own region and mark which of those are included in the plan you would buy. Packaging differs by market and changes over time, so a comparison article is not evidence about your situation. This exercise is the fastest way to compare shape rather than feature counts, and it costs an hour.
Arabic and chat as first-class, not as localisation
In Egypt the working language of the desk is Arabic and the working channel is WhatsApp. Compare whether chat is native to the contact record or arrives through a third-party connector with its own archive, and check who holds the history if that connector goes away. Compare whether Arabic templates are a maintained library with right-to-left content or a folder of pasted text. These are structural answers you can verify before signing anything.
Pricing that survives a currency move
Compare pricing structurally: published or quote-only, per seat or per contact, one plan or a ladder, genuine free plan or trial only. For an Egyptian business, predictability is worth as much as the number, because the local cost of a foreign-currency subscription can change without anybody renegotiating anything. Ask what happens when you add a seat mid-month and whether an annual commitment is required to reach the price you were shown.