How to set up email deliverability (SPF/DKIM) in HelloGrowthCRM
Configure SPF, DKIM, and DMARC records to maximize email deliverability. Step-by-step for Gmail, Outlook, custom domains.
What this guide helps you do
Follow this article when you want a focused, step-by-step path to complete the task without digging through menus.
Need a broader overview first?
Go back to the Email section to browse more guides, compare related tasks, and choose a better starting point.
View all Email guidesIf your emails go to spam, nothing else matters. SPF, DKIM, and DMARC prove your emails are legitimate.
How to use this guide
Read the intro to confirm this is the right workflow, complete the steps in order, then review the common issues and related articles if your setup behaves differently from the standard path.
What you'll need
- •DNS access for sending domain
- •20 minutes
- •24-48 hours for DNS propagation
- •Pro tier or above for DMARC monitoring
- 1
Open Settings → Email → Deliverability
Three setup cards: SPF, DKIM, DMARC.
- 2
Configure SPF
Add v=spf1 include:_spf.google.com include:hellogrowthcrm.com ~all as TXT record.
- 3
Configure DKIM
We generate key. Add 2-3 CNAME records.
- 4
Configure DMARC
Add DMARC TXT. p=none monitoring; upgrade to p=quarantine then p=reject.
- 5
Click Verify
DNS lookup. 3 green checks. If red, troubleshoot.
- 6
Test deliverability
Send to Gmail, Outlook, Yahoo. Should arrive in inbox.
- 7
Use deliverability monitor
Daily report: domain reputation, spam-rate, complaint-rate.
- 8
Set DMARC reports
rua=mailto:dmarc@hellogrowthcrm.com sends reports to us. Daily digest.
- 9
Add subdomain for outbound
Send sales outbound from mail.yourdomain.com to protect main domain reputation.
- 10
Warm new domains gradually
50/day for 3 days → 100/day for 5 days → 200/day for 7 days → 500+/day.
Frequently asked questions
SPF vs DKIM vs DMARC?▾
SPF = which servers can send. DKIM = signs each message. DMARC = what to do if SPF/DKIM fails.
Do I need all three?▾
Yes for modern deliverability.
How long DNS propagation?▾
1-24 hours typical. 48h worst case.
Apply to sequences too?▾
Yes — same rules.
Good sender score?▾
Sender Score 90+ excellent. <70 problematic.
Indian providers?▾
Same standards. Some stricter on domain age.
Related articles
See it in product
Try it yourself
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Still need help?
If this article does not match your account setup, rollout stage, or edge case, review more guides in Email or contact our team for direct help.
Harnish leads engineering at HelloGrowthCRM. He focuses on CRM architecture, AI agents, and integrations across calling, messaging, and revenue systems.
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