Overview
Salesloft is a sales engagement platform for managing outbound cadences across email, calls and social touches, with call recording and coaching analytics for sales development teams.
HelloGrowthCRM does not have a native Salesloft connector yet — it is on the marketing automation list of planned integrations. That does not mean the two cannot work together today.
Salesloft exposes a REST API and webhook subscriptions for cadence and activity events, so a team can post those to a HelloGrowthCRM inbound webhook, or connect the platforms through Zapier or Make.
What a Salesloft link would do
- A prospect booking a meeting from a Salesloft cadence creates a task for the rep and updates the deal stage to meeting-set.
- A Salesloft call marked as connected logs the call outcome and recording link on the contact's activity timeline.
- A prospect marked as do-not-contact in Salesloft logs a timeline note and removes them from future cadence assignment.
How to connect Salesloft today
Salesloft exposes a REST API and webhook subscriptions for cadence and activity events, so a team can post those to a HelloGrowthCRM inbound webhook, or connect the platforms through Zapier or Make.
Best practices
- Start with the one Salesloft event your team acts on most, send only that into HelloGrowthCRM, and check a week of records before adding more.
- Pick one matching key for Salesloft records — usually work email or phone — so an event updates the existing lead instead of creating a duplicate.
- Name an owner for the Salesloft connection: whoever set up the webhook or Zap should also be the person who notices when it stops.
FAQ
Governance
Treat API keys and webhooks as production secrets. Align field mapping with your privacy policy and regional regulations (GDPR, marketing consent, telemarketing rules). Your admin controls which roles can install or edit integrations.
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