Pipedrive Pricing in 2026: What Each Plan Costs and What a Team Pays

Pipedrive sells four plans. Each price below is per seat per month, billed annually, and Pipedrive shows the annual payment per seat next to it. A trial of 14 days is offered with no credit card. We read the page at pipedrive.com/en/pricing, which quotes US dollars. We did not read a regional page for India, the UK, Australia or Canada, so we make no claim about local currency prices.

Pipedrive labels Premium as Most Popular and says annual billing saves up to 42%. That saving figure tells you the monthly-billed price is meaningfully higher, but we did not capture the monthly numbers, so we do not quote them. If you need month-to-month billing, open the toggle on Pipedrive's page and use those figures in the calculation below.

Multiply the seat count by the plan's monthly figure to get the monthly run rate, then by 12 for the year. Annual billing is the only basis we read, and the totals leave out VAT and add-ons. Every user is assumed to be on the same plan.

Read the last row with care. HelloGrowthCRM's US$12 is a monthly-billed price and the Pipedrive rows are annual, so the comparison is fair to Pipedrive on the billing term. The plans are not like for like either: Lite is closer to a pipeline tracker, while the HelloGrowthCRM price includes automation, a dialer and WhatsApp. The right comparison for a team that needs follow-up automation is Growth or Premium against one flat price, which is a gap of roughly US$1,600 to US$2,800 a year at five users and US$3,200 to US$5,600 at ten.

If you are buying in India, note that the Pipedrive page we read is in US dollars and we have no verified rupee price for it. On our side, Rs 899 per user plus 18% GST works out to Rs 4,495 a month for five seats (Rs 5,304.10 with GST) and Rs 8,990 for ten (Rs 10,608.20 with GST).

The pricing page lists highlights per plan, and each plan builds on the one below it.

Lite: tracking, not automating

Lite covers lead, calendar and pipeline management, AI report creation from a text prompt, imports from a spreadsheet or another CRM, marketplace integrations, and the Nova meeting-intelligence tool that prepares a brief before each meeting and drafts CRM updates afterwards. Email sync, sequences and automations are not in this list, so a team that wants them is steered to Growth.

Growth: automation arrives

Growth adds full sync with Gmail, Outlook or a company mailbox, bulk email with open and click tracking, automations, personalised email sequences, subscription and instalment tracking with forecast reports, and a meeting scheduler with a contact timeline. For most small sales teams this is the plan that makes the CRM do follow-up work, at US$39 per seat.

Premium: lead flow and paperwork

Premium adds lead generation and routing built around LeadBooster, custom scoring models and company data enrichment, AI email tools with shared team inboxes, contracts and e-signatures, and stricter control over required fields, formula fields and permissions.

Ultimate: control and support

Ultimate adds security alerts and access rules, phone and email data enrichment, a sandbox account for testing workflows, extended phone support from Monday to Friday, 7:00 am to 11:00 pm CET/CEST, and 20% off PandaDoc and CloudTalk plus 15% off Surfe.

Pipedrive lists five add-ons that can be added to any plan, each shown as a 'starting from' figure: LeadBooster from US$32.50, Projects from US$16, Campaigns from US$13.33, Web Visitors from US$41 and Smart Docs from US$32.50. The screen does not say whether those are per seat or per company, nor whether they are monthly or annual figures, so treat them as a prompt to ask before you sign, not as a number to add to the table above. Two details matter for budgeting: Premium's lead-generation line refers to LeadBooster. The plan highlights on the pricing page do not list a built-in dialer, so if calling matters to you, confirm how Pipedrive handles it on its feature pages before you finalise a budget.

There are three common routes. The first is plan creep: a team starts on Lite for US$14, then needs automation and moves everyone to Growth at US$39, a rise of US$25 per seat or US$1,500 a year at five users. The second is mixed needs: only managers need Premium reporting, but Pipedrive sells plans per seat, so check whether your account allows different plans for different users. The third is the add-on stack. None of these is unusual, and none is hidden on the page. They are simply the difference between the number in the headline and the number on the invoice, which is why we calculate whole-team totals instead of quoting one seat.

For comparison, HelloGrowthCRM lists at Rs 899 per user per month plus 18% GST in India and US$12 per user per month in dollars, with a Free plan available. It is a CRM with an AI layer, a built-in dialer and WhatsApp on Meta's official Cloud API, and those pieces are not sold as separate tiers. If you want to see what that means in practice, the pages for AI lead scoring, the CRM dialer, call recording, WhatsApp, quotes and automation each describe one. Pipedrive is a well-known pipeline tool with a large integration marketplace and its own AI features, and it may be the better fit for a team that already runs on its integrations. The point of this page is only the price, so compare it against what you need.

Which is cheaper depends on your team. For one or two people who only need a visual pipeline, Pipedrive Lite at US$14 on annual billing is a small bill. As soon as you need automations, lead routing or e-signatures, you are on a tier that costs roughly three to six and a half times (US$39 to US$79 vs US$12) a flat seat, and that is where a single price tends to win.

List the people who will log in, then the three or four features you cannot do without: email sync, automations, calling, WhatsApp, e-signatures. Find the lowest Pipedrive plan that lists every one, multiply by seats, then add any add-on you need after confirming its basis. Do the same on any other CRM you are considering, keeping billing term and tax treatment identical: annual against annual, and VAT or GST stated the same way. If your team sells mainly by phone and chat, add the cost of a separate dialer and a WhatsApp connector to any quote that does not include them.

All Pipedrive figures were read from Pipedrive's own page at pipedrive.com/en/pricing on 22 October 2026 and are in US dollars, per seat per month, billed annually, excluding VAT. The add-on figures are the 'starting from' amounts on the same page. Annual payments per seat are the amounts Pipedrive prints beside each plan. The 5-user and 10-user totals are our arithmetic from those numbers. Monthly-billing prices and any regional-currency prices were not captured. Pipedrive can change these at any time, so recheck its page on the day you decide.

Looking for features rather than price? See HelloGrowthCRM vs Pipedrive, the Pipedrive alternatives overview, or the switch-from-Pipedrive guide. Our own plans are on the pricing page, and the same exercise for another vendor is in Zoho CRM pricing explained.