What the green tick actually means
The green tick next to a business name on WhatsApp is the verified badge — Meta's confirmation that the account is an authentic, notable business, officially called an Official Business Account. It shows in chats and on the profile and signals to customers that they are talking to the real company, not an impersonator. It matters because trust drives replies: people engage more readily with a visibly verified business. Crucially, it is granted by Meta, not sold.

