How to respond when asked to ‘kindly advise on the below email’

When you see the phrase “kindly advise on the below email,” it means the sender wants your expert input or decision about the email content that follows. Your response should be clear, focused, and provide actionable advice. This phrase is common in business emails where clarification, approval, or guidance is needed to move forward.

Why this comes up / what goes wrong

Small-business owners and their teams often receive emails asking for advice on matters like quotations, contracts, payments, or project updates. The phrase “kindly advise on the below email” appears when the sender needs your input but might not specify exactly what advice they want. This can cause confusion or delays if your reply is vague or incomplete. Without a clear response, business processes such as sales or customer service can stall, leading to lost leads or frustrated customers.

Often, the sender expects you to confirm details, approve next steps, or clarify misunderstandings. But if you don’t fully understand the request or overlook parts of the email, your reply may not help move things forward. This is especially common in small and mid-sized businesses in the UAE that handle sales and communication across WhatsApp, calls, and spreadsheets without a central system.

Step-by-step

1. Read the entire email carefully. Review all the details, including any attachments or quoted messages, to understand the full context.

1. Identify the key question or issue. Determine what the sender specifically wants: is it approval, clarification, confirmation, or a decision?

1. Verify relevant information. Check any attached documents, pricing, terms, deadlines, or previous communications to ensure accuracy.

1. Draft a clear and specific reply. Address each question or point raised. Use bullet points if multiple issues need advice.

1. Confirm next steps or deadlines. Clearly state what you expect the sender or team to do next.

1. Proofread your reply for clarity and tone. Keep your language professional, simple, and concise.

1. Send your reply promptly. Timely responses prevent delays and show reliability.

1. Log or track the email and your response. Use a CRM or shared inbox to keep the team informed and avoid duplicated efforts.

Using tools like HelloGrowthCRM helps automate follow-ups and reminders, so you never miss replying on time. See how email automation and sequences can make this easier.

Example (fictional figures)

A dental clinic in Jumeirah, Dubai, receives this email on 15/05/2026:

“Kindly advise on the below quotation for dental equipment provided by our supplier. Is the price acceptable, and can we proceed with the order?”

Quotation details:

• Equipment cost: AED 48,000
• VAT (assumed illustrative rate 5%): AED 48,000 × 5% = AED 2,400
• Total amount: AED 48,000 + AED 2,400 = AED 50,400

Step-by-step response:

1. Confirm the price and VAT calculation.
2. Check the clinic’s budget availability.
3. Reply:

"The quotation total of AED 50,400 including VAT is noted. The price aligns with our budget. Please proceed with the order and confirm delivery dates."

This clear and direct advice helps the supplier and internal team move forward without confusion.

Common mistakes

• Ignoring or delaying the reply. Prevent this by setting reminders or using CRM tools to track emails.

• Giving vague or incomplete advice. Prevent this by addressing each point clearly and confirming understanding.

• Failing to check attachments or details. Prevent this by always reviewing all included information before replying.

• Not documenting the advice given. Prevent this by logging emails and replies in a shared system.

• Using overly technical or ambiguous language. Prevent this by writing simply and clearly for the recipient’s understanding.

Tools like HelloGrowthCRM for the United Arab Emirates help centralise communication and avoid these mistakes.

Doing this in HelloGrowthCRM

HelloGrowthCRM’s HelloMail shared inbox lets your team see all replies to quotation emails on the deal, preventing missed or duplicated responses. Automated sequences and campaigns run a five-step follow-up over two weeks that stops as soon as the prospect replies, ensuring timely and consistent communication without manual effort. Discover these features at email automation and sequences.

Frequently asked questions

What does “kindly advise on the below email” mean? It is a polite request for you to review the email content and provide your expert advice, decision, or instructions.

How quickly should I reply to such emails? Respond as soon as possible to avoid delays. Ideally within 24 hours, or sooner if the matter is urgent. (harbert.auburn.edu)

What if I don’t understand the question in the email? Ask for clarification politely before giving advice to ensure you address the correct issue.

Can I automate responses to such requests? Yes, using email automation tools like HelloGrowthCRM’s sequences can help send follow-ups and reminders automatically until a reply is received.

How do I keep my team informed about these emails? Use a shared inbox system like HelloMail in HelloGrowthCRM so everyone sees incoming emails and replies related to deals.

What should I do if the email contains multiple questions? Address each question separately in your reply, using bullet points or numbered lists to keep your advice organised and clear.

Key takeaways

• Read the entire email carefully before replying.
• Identify and address all questions or issues clearly.
• Respond promptly to avoid delays.
• Use simple, direct language and confirm next steps.
• Avoid common mistakes by tracking and documenting communications.
• Use CRM tools like HelloGrowthCRM to manage email follow-ups and team visibility.

To manage your leads and follow-ups more effectively, you can Start on the Free Forever plan (200 leads, no credit card) with HelloGrowthCRM today.