How SaaS actually sells in India
The demo is booked online and the deal is negotiated on WhatsApp
An Indian buyer will fill your form, take the demo, and then move the entire negotiation to WhatsApp, often outside office hours and often on a personal number. That is not a problem to be corrected, it is the market.
The sale is not finished when the buyer says yes
In most Indian B2B software deals, signature is followed by vendor registration, a purchase order, an invoice with the right tax details, and a collection cycle that may run longer than the sales cycle did. Teams that mark a deal won at handshake, and then discover the money three months later, are not measuring their own business accurately.