Multi-channel cold campaigns across email, LinkedIn, and WhatsApp — all tracked in one pipeline.
Traditional cold email open rates in India are below 15%. LinkedIn InMail response rates are under 10%. WhatsApp cold messages without context are often ignored or flagged as spam. The only way to make cold outreach work is to combine channels intelligently — email for formal context-setting, LinkedIn for social proof, WhatsApp for a personal touch — in a coordinated sequence where each step builds on the previous one. HelloGrowthCRM's cold outreach campaigns orchestrate all three channels from one interface.
The auto-pause on reply is what makes this operationally sustainable. Without it, a rep who gets a positive response on Day 2 still has to manually remove the contact from the sequence to prevent a Day 5 automated email going out. With auto-pause, the sequence stops the moment a reply is detected — the rep takes over the live conversation and the automation stays out of the way.
Multi-Channel Sequences
Combine email, LinkedIn, and WhatsApp touches in one sequence with configurable delays between each step.
Reply Auto-Pause
The sequence pauses automatically when a contact replies, bounces, or unsubscribes — no manual management needed.
Auto Deal Creation on Reply
When a cold prospect replies, a deal is automatically created in the pipeline and the rep is notified.
A/B Testing
Test two subject lines or message variants simultaneously — the winning version is selected automatically based on reply rate.
HR tech startup targeting CHROs at mid-market companies
A Bengaluru HR tech startup was doing outbound via email only — getting 8% open rates and 1.2% reply rates. After switching to a 3-step sequence (LinkedIn connection request → personalised email 3 days later → WhatsApp message referencing the LinkedIn connection), reply rates increased to 7.4%. At 1,000 sequences per month, this translated to 74 interested conversations vs 12 previously.