Justdial Sync: Turn Local Enquiries Into Booked Jobs

Local directory enquiries are won on response speed and lost on silence. The customer is comparing three or four businesses in the same hour, usually while doing something else, and the one that replies with a name and a callback time is the one still in the conversation an hour later.

Sync makes that possible for teams who cannot watch a portal. Connect your account and enquiries flow into the pipeline as leads with an owner, an acknowledgement option, and a place to record what happens next. Nobody has to be at a desk for the enquiry to be captured.

Getting enquiries into the pipeline

You connect the account and choose where enquiries land, who owns them by service or locality, and what automatic reply goes out. Setup steps and current availability are kept in the integrations directory in your account rather than on this page, because platform requirements change and stale instructions are worse than none.

Working the enquiry

The lead carries the service requested and the customer's details. A rep calls in one tap, and the outcome is logged. If there is no answer, they message from the same record. A site visit becomes a scheduled task, a quote becomes a stage with a value and a follow-up date, and a booking becomes a job with an invoice attached.

Small local businesses that live on inbound enquiries and spend the working day away from a screen: home services and repairs, packers and movers, pest control, interior and civil contractors, event services and caterers, driving schools and tuition centres, salons and gyms, diagnostic labs and clinics, and travel agents. Usually two to ten people, one or two of whom answer everything.

The manual version is a phone. Enquiries arrive as calls and messages, the owner answers what they can, and the rest are dealt with in the evening if they are dealt with at all. Quotes are given verbally at the site. Follow-up means scrolling through a chat list trying to remember which customer said they would decide by Friday. Nothing is written down, so nothing can be reviewed, delegated, or recovered when the person holding it is unavailable.

It is not disorganisation; it is capacity. One person cannot answer a phone, run a job, and maintain a follow-up list at the same time. The CRM takes the third task off them entirely.

There is a free plan for getting started, and paid plans begin at ₹899 per user per month in India.

Write the acknowledgement message yourself. Two sentences with your business name, the service the customer asked about, and when you will call back will outperform anything generic. Set an escalation interval that matches your trade — for urgent repair work an hour is generous; for a wedding enquiry a day is fine.

Messaging customers is subject to consent and local rules, and meeting them is your responsibility, so agree the wording and sending hours before switching automation on. For current setup steps and what is supported for your listing, check the integrations directory in your account or ask during a demo.

Continue with CRM for small business, CRM with WhatsApp, the CRM dialer, lead management software, CRM in India, and all features.