One pipeline for every leasing mandate, investor deal and broker on your panel

Enquiries arrive from panels, IPCs and cold outreach

Commercial leasing and investment enquiries reach you from a wide broker and IPC panel, from IndiaMART and trade listings, from direct outreach to corporate occupiers, and from your own website. They land with different people, on different days, and each one carries a dense set of requirements — floor-plate size, carpet area, fit-out window, budget per square foot, expansion plans. Lose that context and you end up qualifying the same occupier twice, or worse, quoting the wrong space.

HelloGrowthCRM pulls every enquiry into one pipeline, stamps it with its source and an owner, and stores the full requirement against the contact from the first call. Anyone on the team can open a record and see exactly what the occupier or investor is looking for, what has been shown, what was quoted, and what happens next.

Cycles that outlast the people working them

A commercial mandate can run six to eighteen months, and over that time analysts move on, brokers change, and the occupier's own committee reshuffles. When a deal history lives in one person's inbox, a single staff change resets the relationship to zero and the new owner starts guessing. Keeping every conversation, tour note, term sheet and document on the record means the deal belongs to the business, not to whoever happened to be handling it last quarter.

Two motions, one system

Leasing a floor and selling an asset are different sales, with different stages, timelines and buyers. Push both through a single generic funnel and your reporting turns to mush. HelloGrowthCRM lets you configure separate pipelines — one for leasing (Enquiry → Requirement Fit → Site Tour → Term Sheet → Negotiation → LOI → Closed) and one for outright sale or investment — so each deal advances through stages that reflect how it genuinely closes.

A clear next action on every deal

Every record shows its stage, its value and its next action date, so nothing waits on someone remembering to chase it. Managers can look at either pipeline and see which deals are progressing, which have parked at negotiation, and where committed area is concentrated this quarter. Follow-up tasks carry owners and due dates across leasing, legal and finance, so a deal with many moving parts does not stall the moment it needs a handover between teams.

Schedule inspections as part of the pipeline

A site tour is often the moment a commercial deal turns serious, and coordinating one means aligning the occupier, the broker and your leasing manager on the same slot. HelloGrowthCRM treats tours and inspections as scheduled pipeline stages and sends WhatsApp, email and SMS reminders to everyone involved, so confirmed tours actually happen and last-minute no-shows drop. A quick note logged straight after the tour keeps the impression fresh while the team decides on next steps.

Keep every offer alive until there is an answer

Most term sheets and proposals are not rejected — they simply go unanswered while everyone is busy. HelloGrowthCRM fires a follow-up sequence the moment a term sheet is marked sent, nudging politely over WhatsApp and email on a cadence you set. If the occupier replies, the sequence stops; if they go quiet, the reminders continue until they decide one way or the other. You can see at a glance which offers are pending, accepted or declined across the entire team, instead of trusting that someone remembered to circle back.

One directory, linked to live deals

A large share of commercial demand arrives through brokers and IPCs, and the panels you keep warmest bring you the strongest mandates first. HelloGrowthCRM holds every broker in a structured directory with their coverage, specialisation and a full history of the deals they have introduced. Link a broker to a live deal and the whole team can see who is involved, what was agreed, and what commission is due when it closes — no digging through old email threads when a partner calls for an update.

See which relationships actually deliver

Over months the record makes plain which brokers bring qualified occupiers and which bring noise, which introductions convert and which stall at requirement fit. That is intelligence you can act on when you decide where to concentrate your panel next year. Because it lives in the CRM rather than in a manager's head, it stays with the business even when the people rotate.

Absorption you can see coming

The hardest question in a commercial business is what will actually close, and when. HelloGrowthCRM projects deal value, expected rent and committed area 30, 60 and 90 days out from the stage and size of every open deal. You can watch a soft quarter forming while there is still time to work the pipeline, rather than discovering it once the leasing targets have already been missed.

Know which channels and assets convert

Dashboards break conversion down by broker, source, asset and leasing manager, so you learn where your closed deals genuinely originate. That tells you which panels deserve more of your attention, which assets are moving, and where deals get stuck long enough to need a different approach. Decisions about where to spend your leasing effort stop being anecdotal and start being grounded in what the pipeline is telling you.