Overview

PicPay is a Brazilian mobile digital wallet used for peer-to-peer transfers and in-app merchant payments, popular with individual consumers and small sellers who accept PicPay as a checkout option.

HelloGrowthCRM does not have a native PicPay (Brazil payment) connector yet — it is on the latam list of planned integrations. That does not mean the two cannot work together today.

PicPay's merchant API supports webhook notifications for payment status, so a business can forward those to a HelloGrowthCRM inbound webhook, or use the REST API to write matching lead and deal records.

What a PicPay (Brazil payment) link would do

A PicPay payment received against a pending order updates the matching deal stage to won and logs the transaction on the timeline.
A PicPay chargeback or refund request opens a task for the owner to review before further orders are confirmed.
A repeat PicPay payer not yet in the CRM creates a new contact so loyalty follow-up can start.

How to connect PicPay (Brazil payment) today

Live today in LATAM

Tienda Nube

Best practices

Start with the one PicPay (Brazil payment) event your team acts on most, send only that into HelloGrowthCRM, and check a week of records before adding more.
Pick one matching key for PicPay (Brazil payment) records — usually work email or phone — so an event updates the existing lead instead of creating a duplicate.
Name an owner for the PicPay (Brazil payment) connection: whoever set up the webhook or Zap should also be the person who notices when it stops.

FAQ

Governance

Treat API keys and webhooks as production secrets. Align field mapping with your privacy policy and regional regulations (GDPR, marketing consent, telemarketing rules). Your admin controls which roles can install or edit integrations.

PagSeguro

Creates a planned PagSeguro integration page for HelloGrowthCRM so teams can discover latam workflows in the public integrations directory.

Planned