Where legal enquiries actually arrive
Rarely at a desk. A prospective client rings during a hearing, an existing client mentions a second matter while paying a bill, a chartered accountant makes an introduction over lunch, and a family friend asks a question in a corridor between two boards. None of those moments come with a keyboard, and all of them are worth more than the marketing budget.
The corridor capture
Four fields, under a minute, taken while walking to the next court. Who, what type of matter, how urgent, who referred them. That is enough to make sure the enquiry exists tomorrow, when there is time to deal with it properly.
The unsigned engagement
The most expensive list in most practices contains clients who already said yes. An engagement letter sent three weeks ago and never followed up is not a lost client, it is an unclaimed one, and a dated task removes the awkwardness of chasing.
The referral relationship
Most practices are built on a handful of introducers: accountants, bankers, other firms, former clients. Recording who sent each enquiry turns an impression about where work comes from into something a partner can act on.
