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Pathology Lab CRM

Send Reports on WhatsApp. Win Referring Doctors. Build Repeat Revenue.

HelloGrowthCRM manages your pathology lab's patient pipeline — from home collection scheduling to WhatsApp report delivery to automatic annual health check reminders — so your team focuses on diagnostics, not admin.

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LabFlow · Diagnostics CRM

Bookings · samples · reports · B2B tie-ups

Today

3

Home visits

2

Collected

1

Add booking

PatientTest / panelTypeStatus·
Sunil RaoCBC + Lipid profileHome visit
Priya N.Thyroid (T3 T4 TSH)Walk-in
Imran K.HbA1cHome visit

Quick answer

Is HelloGrowthCRM right for Pathology Lab CRM?

Yes. HelloGrowthCRM gives Pathology Lab CRM a single system to capture every lead, automate follow-up across phone, WhatsApp, and email, prioritise leads with AI scoring, and forecast revenue — with calling and messaging built in instead of sold as add-ons. It's built for the problems these teams actually hit — like home collection requests pour in on calls and WhatsApp each morning, and slot chaos means phlebotomists crisscross the city while patients wait angry — rather than generic sales busywork.
  • WhatsApp report delivery: send test reports directly to patients on WhatsApp the moment results are ready — no counter queues, no missed pickups
  • Referring doctor CRM: track which doctors refer the most tests, how recently they referred, and maintain their relationship with periodic check-ins
  • Home collection scheduling: manage phlebotomist assignments and time slots for home sample collection — confirm bookings via WhatsApp

See pricingBook a demo

01

Patients who collect reports at the counter don't come back

Counter pickups cost you patients

Every patient who walks into your lab to collect a report is a patient who had to interrupt their day to do something you could have done for them in 30 seconds. WhatsApp report delivery is now a baseline expectation. Labs that don't offer it lose patients to competitors who do.

One-click WhatsApp report delivery

HelloGrowthCRM connects to your WhatsApp Business number so your team can send a formatted report PDF to the patient the moment results are finalized. The patient gets their report on their phone. Your front desk handles fewer in-person queries. And your lab builds a reputation as the most convenient option in your area.

02

Referring doctor relationships drive 60% of diagnostic revenue

The relationships you cannot see

In most pathology labs, 20% of referring doctors account for 80% of the test volume. But those relationships are invisible. Your team knows which doctors matter based on memory and rough intuition.

A referring doctor CRM

HelloGrowthCRM gives you a referring doctor CRM. It shows how many tests each doctor has referred in the last 30 days, which tests they recommend, and when they last sent a patient. If a top referring doctor has gone quiet, your team sees it and can schedule a visit or a call before they permanently shift to a competitor lab.

03

Annual health checks are your most predictable revenue

The patient who never gets reminded

A patient who did a full health check last July is likely to need one again in July this year. But most labs never contact that patient. They wait for the patient to remember.

Automatic recall on repeat tests

HelloGrowthCRM automatically sends a WhatsApp reminder to every patient when their annual health check or repeat test is due. You can customize which tests trigger reminders, how many days in advance, and the message content. Labs that implement these automated reminders typically see a meaningful share of lapsed patients rebook without any manual outreach.

AI & Intelligence

AI Features Built for Pathology Labs

HelloGrowthCRM ships 12 AI agents across 3 autonomy levels — from fully autonomous voice calling to assistive smart compose. Every AI action is logged and reversible.

Voice Agent for Appointment Booking

24/7 AI voice agent calls leads, confirms appointments, and sends WhatsApp reminders — reducing no-shows by up to 40%.

AI Lead Scoring for Patient Priority

Score enquiries by urgency, insurance status, and engagement so your team focuses on the patients most likely to convert.

Indic Call Transcription

Transcribe patient intake calls in Hindi, Tamil, Telugu, Marathi, and 6 more languages — auto-attached to the lead record.

AI Audit Log

Every AI action is logged with a full approval trail, keeping your patient data interactions compliant and reviewable.

Explore AI Agents

All AI features included on every paid plan. No add-ons.

Challenges we solve

The problems holding this industry back — and the fix

Every team in this space loses revenue to the same recurring gaps. Here is what they cost you and how HelloGrowthCRM closes each one.

  • Home collection requests pour in on calls and WhatsApp each morning, and slot chaos means phlebotomists crisscross the city while patients wait angry.

    Collection requests become pipeline cards with assigned slots and phlebotomist tasks visible on the mobile app, with automatic WhatsApp confirmations and on-the-way updates to patients, replacing the morning scramble with a schedulable, trackable routine.Home collection scheduling

  • Patients call repeatedly asking if reports are ready, tying up your front desk in status conversations that produce no revenue.

    Report-ready status triggers automatic WhatsApp delivery of the PDF to the patient, and the inquiry calls largely stop, freeing the desk for bookings while patients get faster service than any competitor making them collect in person.WhatsApp report delivery

  • Referring doctors drift to rival labs over small frictions, slow reports or zero relationship contact, and you find out from the falling sample count.

    Every referring doctor is an account with logged referral volume, scheduled relationship visits, and report-turnaround follow-through, while dashboards flag declining referrers early, so the channel behind most of your samples is managed, not assumed.Referring doctor management

  • Patients who did a full-body checkup last year are due again, but no system reminds them and the annual revenue walks to whichever lab advertises first.

    Checkup dates drive automatic annual reminders with a one-tap home-collection booking prompt, converting last year's package customers into this year's scheduled revenue without a rupee of new acquisition spend.Annual checkup recalls

  • Abnormal results needing repeat tests or specialist review often end at report delivery, losing follow-up revenue and leaving patients clinically adrift.

    Flagged reports trigger follow-up sequences recommending the retest at the appropriate interval, with call tasks for high-priority cases, so clinically indicated repeat testing actually happens and your lab is positioned as a care partner rather than a printout vendor.Retest follow-up automation

  • Corporate health checkup contracts could anchor your monthly volume, but HR pursuit happens only when the lab has a quiet week.

    Corporate prospects run through a B2B pipeline with proposal quotes, camp scheduling tasks, and email sequences that keep your packages in front of HR teams, building institutional volume systematically alongside walk-in business.Corporate checkup pipeline

What you get

Why teams choose HelloGrowthCRM

AI-powered CRM with the features you need to close more deals.

  • WhatsApp report delivery: send test reports directly to patients on WhatsApp the moment results are ready — no counter queues, no missed pickups
  • Referring doctor CRM: track which doctors refer the most tests, how recently they referred, and maintain their relationship with periodic check-ins
  • Home collection scheduling: manage phlebotomist assignments and time slots for home sample collection — confirm bookings via WhatsApp
  • Patient re-engagement: automatically contact patients whose annual health check or repeat test (HbA1c, thyroid, CBC) is due within 30 days
  • Corporate and hospital account management: track bulk test volume from hospital tie-ups, corporate clients, and insurance empanelments
  • Collection centre network: manage multiple collection points and track sample inflow, turnaround time, and report dispatch per centre
  • Referring doctor incentive tracking: record CME points, gift cycles, or commission structures per referring doctor — compliant and auditable
  • WhatsApp appointment reminders: reduce no-shows on home collection slots by sending a confirmation and 2-hour reminder on WhatsApp
  • Test package upsell: after a patient completes a basic CBC, trigger an automated WhatsApp suggesting a full preventive health package at a bundled rate
  • DPDPA compliant: patient health data stored securely under Meru Technosoft Pvt. Ltd. as DPDPA Data Fiduciary — free plan at ₹0, no credit card required
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Frequently Asked Questions

Common questions about using HelloGrowthCRM in your industry.

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