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See how HelloGrowthCRM bundles dialer, AI scoring, WhatsApp & sequences at one price — compare features, pricing, and fit for your team.
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Quick answer
Simpro does not publish prices. The pricing page asks you to request a quote, and what you pay depends on user count, which modules you take and how much implementation work is involved. The base plan is described as covering quoting and estimating, field and contractor scheduling, real-time inventory and purchasing, invoicing and payments, reporting and business intelligence, multi-company support and three data feeds. Digital Forms, extra Data Feeds, Maintenance Planner, Takeoffs, Simtrac GPS tracking, SMS and VoIP are add-ons priced separately.
Third-party sites report a starting point of roughly $70 per user per month, and report implementation fees somewhere between $3,000 and $10,000 for small and mid-sized businesses, higher for complex builds. Treat those as reported figures, not quotes. We have not verified them with Simpro and neither should you. Get a written quote covering licences, modules, data migration and training before you compare anything.
HelloGrowthCRM publishes its price: $12 per user per month billed monthly, $10 per user per month billed annually, plus a free forever plan. No implementation fee, no minimum term quoted at sign-up, no modules to add. Setup takes about 15 minutes.
The honest framing is that these are different purchases. Simpro is an operations platform you implement. HelloGrowthCRM is a sales CRM you switch on. If you need inventory, job costing and contractor scheduling, the Simpro quote is the cost of doing business. If you need leads chased and quotes followed up, paying for that platform is expensive overkill.
HelloGrowthCRM bundles AI lead scoring, a built-in dialer, WhatsApp, and email sequences in one plan—no separate add-ons for core sales workflows. Use the pricing snapshot and feature table above to compare total cost, then start a free account to move your pipeline without losing momentum.
Teams that switch usually want fewer tools to bill, faster follow-up from one inbox, and clearer forecasting. If that matches your goals, book a demo or migrate on your timeline—we help teams consolidate from Simpro every week.
This is rarely a switch. Simpro customers usually cannot leave, because nothing else runs their inventory and job costing. The realistic move is narrower. Simpro seats are expensive and each one needs training, so businesses put estimators, receptionists and sales staff on them purely to see customer records. Those people do not need purchasing or scheduling. They need a pipeline, a dialer with call recording, lead scoring and follow-up sequences. Move them to HelloGrowthCRM at $10 to $12 a seat, keep operations in Simpro, and connect the two through Zapier or the API when a deal is won.
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Simpro is an Australian-founded trade and field service operations platform, and it sits at the heavier end of the market. Where a small job management app helps a two-van operation get invoices out, Simpro is aimed at contractors running real complexity: multi-stage projects, large material lists, subcontractors, planned maintenance across installed assets, and job costing that has to hold up when margins are thin. The base plan is described as covering quoting and estimating, field and contractor scheduling, real-time inventory management and purchasing, invoicing and payments, reporting and business intelligence, and multi-company support. Marketing material references teams from around five staff up to two hundred, which tells you roughly where the product expects to be useful.
Pricing is quote-based, and that is worth naming clearly rather than working around. There is no public price list, no free plan, and no self-serve trial listed. You request pricing, talk to sales, and receive a quote shaped by your user count, the add-on modules you need and the implementation work involved. Add-ons sold separately include Digital Forms, extra Data Feeds, Maintenance Planner, Takeoffs, Simtrac GPS tracking, SMS and VoIP. Third-party sites report a starting point around $70 per user per month and implementation somewhere between $3,000 and $10,000 for small and mid-sized businesses. Those are reported numbers from outside Simpro. Use them to set expectations, then get an actual written quote.
The implementation is not a formality. Loading supplier catalogues and price lists, mapping your cost centres, migrating historical job data, wiring up accounting and training staff on a system this broad takes weeks, not an afternoon. Businesses that commit properly tend to get real value: better visibility of where labour and materials go, tighter purchasing, and job costing they can trust. Businesses that half-implement it end up with an expensive scheduling calendar. That pattern is common across operations platforms generally, and it is the main reason Simpro reviews split so sharply between people who love it and people who feel they never got out of setup. Budget for the internal time as well as the invoice, and put one person in charge of the rollout.
None of this covers the sales end, and Simpro does not pretend it does. Estimating is not a pipeline. There is no lead scoring, no built-in dialer with call recording and AI call summaries, no multi-step email sequences and no WhatsApp channel, though SMS and VoIP can be bought as modules. So the tender you quoted six weeks ago sits in the same blind spot it always did. HelloGrowthCRM covers that layer at a published $10 to $12 per user per month with a free forever plan and roughly 15 minutes of setup. It is not an operations platform and never will be. For contractors already on Simpro, it is the cheap piece that keeps quotes from going quiet.
Price transparency
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Support quality
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Automation depth
Native workflow + channel orchestration
| Feature | ✦ HelloGrowthCRM | Simpro |
|---|---|---|
| Published pricing | Yes: $12/user/month monthly, $10/user/month annual | No. Quote-based. You request pricing and speak to sales |
| Free plan or free trial | Free forever plan, sign up yourself | No free plan and no self-serve trial listed. Demo on request |
| Reported cost | Known before you sign up | Reported to start around $70 per user per month, with implementation reported at roughly $3,000 to $10,000 for smaller businesses |
| Time to get running | About 15 minutes, self-serve | A guided implementation and training project, typically measured in weeks |
| Lead and pipeline management | Yes, stages, owners and next actions | Built around quoting and estimating. No sales pipeline with stages |
| Built-in dialer, call recording, AI call summaries | Yes, included | VoIP is a separately priced add-on module |
| AI lead scoring | Yes | No |
| Email sequences and automated follow-up | Yes, multi-step sequences | Job, maintenance and service notifications, not sales follow-up sequences |
| SMS and WhatsApp messaging | Yes, both included | SMS is a separately priced add-on module. No WhatsApp |
| Quoting | Quote builder with automatic follow-up reminders | Detailed estimating, with Takeoffs available as an add-on |
| Invoicing and payments | Yes | Yes, with payments and multi-company support |
| Field and contractor scheduling | No | Yes, this is core Simpro |
| Timesheets and labour tracking | No | Yes |
| Inventory, purchasing and materials | No | Yes, real-time inventory management and purchasing |
| Job costing, projects and business intelligence | Sales reporting dashboards only | Yes, job costing, project management and BI reporting |
| Asset maintenance and service contracts | No | Yes, via the Maintenance Planner add-on |
Trade businesses whose real leak is at the front end: enquiries not called back, quotes not chased, no visibility of the pipeline. Also anyone who wants a published price and a working setup this afternoon rather than a project.
Start freeLarger contractors running complex work: multi-stage projects, real inventory and purchasing, subcontractor scheduling, detailed job costing, maintenance contracts and asset servicing. If profitability depends on tracking labour and materials precisely, Simpro is built for that.
Get a practical checklist for moving from Simpro without losing data quality or team momentum.
Simpro is a trade operations platform: estimating, scheduling, inventory, purchasing, job costing, projects and maintenance contracts. HelloGrowthCRM has none of that and is not competing for it. What HelloGrowthCRM does is the sales layer, at a published $10 to $12 per user with a free plan and a 15-minute setup. If your bottleneck is running complex jobs profitably, get the Simpro quote. If it is quotes going cold, you do not need a platform build.
A useful CRM comparison should go beyond feature checklists. Teams should evaluate total cost of ownership, day-to-day adoption, how quickly data becomes trustworthy, and whether the platform fits the motion they actually run. Some products win on ecosystem breadth or calling depth, while others win on simplicity, bundled capability, and faster operational rollout.
In this comparison, the main trade-off is straightforward: Trade businesses whose real leak is at the front end: enquiries not called back, quotes not chased, no visibility of the pipeline. Also anyone who wants a published price and a working setup this afternoon rather than a project. On the other side, Larger contractors running complex work: multi-stage projects, real inventory and purchasing, subcontractor scheduling, detailed job costing, maintenance contracts and asset servicing. If profitability depends on tracking labour and materials precisely, Simpro is built for that. Those differences often matter more than a single feature row because they affect implementation effort, reporting quality, and the amount of operational support your team needs after the software is purchased.
The best way to decide is to test both systems against your real workflow: import sample accounts, run a few stages of your pipeline, inspect reporting, and confirm how easy it is for reps and managers to stay aligned. A CRM should not only look good in a demo. It should make your process cleaner every week after adoption.
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