Real-time AI hints during live calls and a post-call scorecard for every rep.
Traditional call coaching scales at one speed: as fast as a manager can listen to recordings. With a team making 200+ calls per day, a manager can realistically review 5–8 recordings per week — a tiny, unrepresentative sample. Real-time call coaching changes this by intervening during the call rather than reviewing it after. Battle cards surface when competitors are mentioned. Objection scripts appear when common objections are detected. The rep gets help when they need it — not in a debrief 3 days later.
The post-call scorecard is where scale is achieved. Instead of a manager listening to every call, the AI scores every call against defined criteria — discovery quality, objection handling, tone, next-step confirmation — and flags the bottom 10% for manager review. The manager's time is concentrated on the calls that actually need attention, rather than randomly sampled calls that may all be fine.
Real-Time Objection Hints
When a rep hears a known objection phrase, a suggested response appears on screen — pulled from your knowledge base.
Competitor Battle Card Surfacing
When a competitor is mentioned on the call, the relevant battle card appears automatically.
Talk Ratio Monitor
Live indicator showing rep vs. prospect speaking time — nudges the rep if they're talking too much.
Post-Call AI Scorecard
After each call, a scorecard is generated with scores for discovery quality, objection handling, tone, and next-step confirmation — based on transcript analysis.
Manager Coaching Queue
Calls that score below threshold are flagged automatically for manager review — saving hours of manual recording triage.
EdTech company improving counsellor objection handling
A Delhi EdTech company's admission counsellors were consistently losing deals when parents raised the 'fees are too high' objection. The standard response was inconsistent across the team. After enabling real-time coaching with a fee-objection battle card, every counsellor receives the same proven response within seconds of the objection being detected. The 'fees too high' objection conversion rate improved from 12% to 31% within 6 weeks.
Insurance agency building a competition defence playbook
An insurance agency in Pune was losing 30% of deals when prospects mentioned competitor X's lower premium. Reps had no consistent counter. After building a competitor battle card into the coaching system, every mention of the competitor triggered the positioning response on screen. Win rate against that specific competitor improved from 28% to 47% in 90 days.
Call Transcription converts every call to searchable text. Call Coaching adds the real-time coaching layer on top of transcription — battle cards, hints, and scorecards. Transcription is a prerequisite for coaching.