Does transcription work for Hindi or mixed Hindi-English calls?

Yes. Deepgram and AssemblyAI both support Hinglish (mixed Hindi-English) transcription. Pure Hindi calls can be transcribed with lower accuracy — English-dominant calls perform best.

Do I need the built-in dialer for transcription to work?

Transcription runs on calls recorded through HelloGrowthCRM, so the built-in dialer is the standard path: the call is recorded, transcribed, speaker-labelled, and attached to the contact automatically. If you are not using the dialer yet, enabling it is the first setup step.

How do reps actually use transcripts day to day?

Three common habits: skimming the tagged key moments of the last call before a follow-up instead of replaying the recording, verifying exactly what was promised to a customer before confirming it in writing, and copying accurate details — budgets, timelines, names — into follow-up emails without relying on memory or handwritten notes.

How is Call Transcription different from AI Call Summaries?

The transcript is the complete text record of the conversation — every word, speaker-labelled and searchable. An AI Call Summary condenses that into a short brief with outcomes and next steps. Use summaries when you need speed, and open the full transcript when you need detail, dispute resolution, or compliance evidence. They work together on the same call record.

Can I search transcripts across the whole team?

Yes. The transcript library is searchable by keyword, rep, date range, and contact. This is where the feature pays off for managers: you can check how often a competitor is mentioned, review every call where pricing was discussed, or pull all conversations with a specific account before a renewal meeting.

Do we need to tell customers that calls are recorded?

Recording disclosure requirements vary by sector — financial services and insurance have stricter norms than general B2B sales. A recorded disclosure at the start of the call is a widely used practice, and your compliance or legal advisor should confirm the rules for your industry. Transcription itself simply follows whatever recording settings you have configured.

Coach & Manage Your Team

Growth plan & above

Call Transcription

Every call automatically transcribed, speaker-labelled, and searchable across your entire team.

What problem does this solve?

Call recordings become genuinely useful only when you can search them. A 45-minute sales call contains dozens of data points — budget signals, competitor mentions, objections raised, commitments made, next steps agreed. But if accessing that information requires listening to the full recording, the data is practically inaccessible at scale. Transcription converts every call into searchable text that can be queried across thousands of calls simultaneously.

The compliance value is equally significant. As SEBI tightens regulations on financial advisor communications, IRDAI increases oversight of insurance sales calls, and real estate regulations evolve under RERA, having a complete, searchable record of every customer-facing call is becoming a regulatory requirement rather than a nice-to-have. Transcription provides this automatically — no manual documentation required.

The day-to-day flow is simple: a rep makes a call through the built-in dialer, the recording is transcribed with speaker labels, and the AI tags the moments that matter — objections, competitor mentions, pricing discussions, and next-step commitments. The transcript attaches to the contact and deal record automatically, so before the next follow-up the rep skims the tagged moments in a minute rather than replaying a half-hour recording or trusting handwritten notes.

For a small business, the quiet payoff is training and coverage. New hires can read the transcripts of calls that actually won deals instead of shadowing for weeks, and when a rep is on leave, whoever picks up the account reads the last two conversations before dialing. Transcripts also feed the features around them — AI Call Summaries condense them for quick review, and Call Coaching uses them to pinpoint exactly where a conversation went off track.

Use this feature when…

You want to search all calls from last month for 'pricing is too high' to understand objection frequency
You need to verify what was promised to a customer during a call without listening to the full recording
Compliance requires a written record of all customer-facing sales conversations
You want to build a training dataset of top-performer call transcripts

Key capabilities

Automatic Speaker Labels

Every transcript identifies Rep vs Prospect speaking turns — making it easy to review dialogue without listening.

Searchable Transcript Library

Search across all transcripts by keyword, rep, date range, or contact — find any conversation in seconds.

Key Moment Extraction

AI identifies and tags objections, competitor mentions, next step commitments, and pricing discussions in every transcript.

CRM Record Linking

Every transcript is linked to the contact and deal record — accessible from the activity timeline.

Deepgram / AssemblyAI Powered

Enterprise-grade transcription accuracy for Indian English accents and mixed Hindi-English conversations.

How Indian teams use it

NBFC using call transcripts for loan terms dispute resolution

An NBFC in Mumbai faced a recurring problem: customers disputing the terms discussed over the phone before loan disbursement. Without call recordings, these disputes were unresolvable and often resulted in concessions. After enabling call transcription, every disbursement-related call is transcribed and linked to the loan application. In the first 6 months, not a single dispute required a concession — the transcript resolved every case.

Interior design studio training its first sales hire

A two-person interior design studio in Pune hired its first dedicated salesperson after years of founder-led selling. Rather than weeks of shadowing, the new hire spent the first days reading transcripts of the founder's won-deal calls — seeing exactly how budgets were discussed and how objections about timelines were handled. Each evening the founder scanned the tagged key moments from the new hire's calls and gave specific feedback on real conversations, not generic advice.

How to get started

1Enable call recording via the built-in dialer (required before transcription can run).
2Connect your transcription provider in Settings → Integrations → Call Transcription. Choose Deepgram (better for Indian English accents).
3Configure post-call processing: transcript, summary, and key moment extraction all run automatically.
4Test with 10 calls — review transcript accuracy and adjust language model settings if needed.
5Use the transcript search to query across all calls for a specific keyword (e.g., 'budget confirmed').
6Build a shared folder of won-deal transcripts for new-hire onboarding — reading real winning calls beats any scripted training document.

Best suited for these industries

Financial Services Real Estate IT Services & SaaS Healthcare & Clinics

Frequently asked questions

Does transcription work for Hindi or mixed Hindi-English calls?: Yes. Deepgram and AssemblyAI both support Hinglish (mixed Hindi-English) transcription. Pure Hindi calls can be transcribed with lower accuracy — English-dominant calls perform best.
Do I need the built-in dialer for transcription to work?: Transcription runs on calls recorded through HelloGrowthCRM, so the built-in dialer is the standard path: the call is recorded, transcribed, speaker-labelled, and attached to the contact automatically. If you are not using the dialer yet, enabling it is the first setup step.
How do reps actually use transcripts day to day?: Three common habits: skimming the tagged key moments of the last call before a follow-up instead of replaying the recording, verifying exactly what was promised to a customer before confirming it in writing, and copying accurate details — budgets, timelines, names — into follow-up emails without relying on memory or handwritten notes.
How is Call Transcription different from AI Call Summaries?: The transcript is the complete text record of the conversation — every word, speaker-labelled and searchable. An AI Call Summary condenses that into a short brief with outcomes and next steps. Use summaries when you need speed, and open the full transcript when you need detail, dispute resolution, or compliance evidence. They work together on the same call record.
Can I search transcripts across the whole team?: Yes. The transcript library is searchable by keyword, rep, date range, and contact. This is where the feature pays off for managers: you can check how often a competitor is mentioned, review every call where pricing was discussed, or pull all conversations with a specific account before a renewal meeting.
Do we need to tell customers that calls are recorded?: Recording disclosure requirements vary by sector — financial services and insurance have stricter norms than general B2B sales. A recorded disclosure at the start of the call is a widely used practice, and your compliance or legal advisor should confirm the rules for your industry. Transcription itself simply follows whatever recording settings you have configured.

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