Overview
Typeform, Tally, and Google Forms are common capture surfaces. Webhook ingestion turns responses into CRM leads with predictable field mapping; keep question text stable to avoid breaking mappings.
What data is involved
- Each submission → lead or activity with mapped answers.
- Hidden UTM fields when you add them to forms.
Step-by-step setup
Setup at a glance (3-5 bullets)
- Configure each form’s webhook URL to your CRM ingestion endpoint.
- Map question fields to CRM lead fields.
- Enable deduplication on email or phone.
Sign in or sign up at HelloGrowthCRM. Open the login page, enter your credentials (or use Google), or choose Sign up if you need a new account. You must be signed in before you can open Settings and connect this integration.

Open login page(opens in a new tab)app.hellogrowthcrm.com/login
Open Settings. In the left sidebar, under Admin, click Settings (you will land on the Settings area; the URL is app.hellogrowthcrm.com/settings).

Open Settings(opens in a new tab)app.hellogrowthcrm.com/settings
Go to Integrations. On the Settings screen, use the middle settings menu. Under COMMUNICATION, click Integrations (star icon). Then find and configure this connector—the connector-specific steps below pick up from here.

Open Settings (Integrations)(opens in a new tab)app.hellogrowthcrm.com/settings
- Configure each form’s webhook URL to your CRM ingestion endpoint.
- Map question fields to CRM lead fields.
- Enable deduplication on email or phone.
Best practices
- Version forms when changing questions; update CRM mapping in the same release.
- Use email as dedupe key when possible.
Best for & common use cases
Marketing and event teams that collect leads without a custom landing stack.
- Webinar and content downloads flowing straight into routing rules.
Expected outcomes
- Faster lead handoff between tools and CRM owners
- Cleaner activity history for follow-up and reporting
- Lower manual copy-paste errors in the pipeline
FAQ
Governance
Treat API keys and webhooks as production secrets. Align field mapping with your privacy policy and regional regulations (GDPR, marketing consent, telemarketing rules). Your admin controls which roles can install or edit integrations.