Nonprofit CRM
CRM for Nonprofits: Turn First-Time Donors into Lifelong Supporters Without Expensive Fundraising Software
Track your donor pipeline, manage grant deadlines, re-engage lapsed donors automatically, and cultivate major gift prospects — with a free plan built for budget-constrained nonprofits.
AI & Intelligence
AI Features Built for Nonprofits & NGOs
HelloGrowthCRM ships 12 AI agents across 3 autonomy levels — from fully autonomous voice calling to assistive smart compose. Every AI action is logged and reversible.
Smart Compose for Donor Communication
Draft grant applications, donor thank-you letters, and fundraising appeals with AI writing assist.
AI Donor Scoring
Score donors by giving frequency, campaign response, and engagement to prioritise your stewardship calls.
Automated Donation Follow-Ups
Trigger acknowledgement emails and impact updates after every donation — automatically.
AI Grant Proposal Builder
Generate structured funding applications from your project data and impact metrics.
Explore AI Agents
All AI features included on every paid plan. No add-ons.
Why nonprofits need a donor pipeline, not just a donor database
Most nonprofits track donors in spreadsheets or basic donor databases — tools that tell you who gave and when, but not who's ready for their next ask, who's been neglected, or which major donor prospects are in the middle of cultivation. A CRM treats every donor as a relationship to move forward, not just a record to maintain. HelloGrowthCRM's donor pipeline shows you exactly where each donor and prospect is in their journey — first contact, cultivation, first gift, recurring giving, or major donor — and what the next step is. Your development team spends less time figuring out who to contact next and more time building the relationships that drive gifts.
Grant tracking shouldn't live in a spreadsheet with 47 columns
Grant management is one of the highest-stakes workflows in any nonprofit — missing a deadline or failing to submit a required report can cost your organization tens of thousands of dollars and damage a funder relationship. But most nonprofits manage their grant pipeline in a shared spreadsheet with color-coded cells and prayer. HelloGrowthCRM gives every grant opportunity its own deal record: submission deadline, award amount, reporting schedule, and funder contact information — all with automated task reminders so nothing slips. Your grants dashboard shows total funding in pipeline, pending review, and awarded for any time period.
Lapsed donors aren't lost — they just need the right message at the right time
LYBUNT and SYBUNT donors (gave Last Year But Unfortunately Not This year, or Some Year But Unfortunately Not This year) are among the most cost-effective segments to reactivate — they already know your mission and chose to support it before. The organizations that win them back are the ones that reach out proactively with a personal message, a specific impact story, and a clear ask — before they've fully disengaged. HelloGrowthCRM identifies lapsed donors automatically and runs a multi-step win-back sequence on your behalf. You configure it once; it runs for every lapsed donor, every year, without your development team doing anything manually.
Why teams choose HelloGrowthCRM
AI-powered CRM with the features you need to close more deals.
- Donor pipeline: move prospects from first contact through cultivation, first gift, recurring donor, and major donor — with automated follow-up at each stage
- Grant application tracking: log every grant opportunity, submission deadline, award decision, and reporting requirement — never miss a deadline or a reporting date
- Lapsed donor win-back sequences: automatically identify donors who haven't given in 12 months and send a personalized re-engagement sequence via email or SMS
- Volunteer relationship management: track volunteer hours, interests, and event participation — and reach out proactively when you need their specific skills
- Event attendance and follow-up: log which donors and prospects attended each event, and trigger post-event follow-up sequences automatically
- Major donor cultivation pipeline: track high-capacity prospects through the full discovery, cultivation, solicitation, and stewardship cycle — with notes and tasks at each stage
- Recurring donor retention: see which recurring donors are at risk of churning based on failed payments or reduced engagement, and intervene before they cancel
- Donation source attribution: know whether donors came from your website, a direct mail campaign, an event, or a board referral — so you can invest in what's working
- Board and leadership pipeline: track cultivation of potential board members separately from your donor pipeline — with term tracking and engagement history
- Free Forever plan for budget-constrained nonprofits: get started with no cost and no credit card required — so your technology budget goes toward mission, not software