All-in-one AI CRM
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See how HelloGrowthCRM bundles dialer, AI scoring, WhatsApp & sequences at one price — compare features, pricing, and fit for your team.
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Built-in dialer
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WhatsApp CRM
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Quick answer
AiSensy publishes its India pricing openly. Basic is ₹1,500 per month plus GST (as of July 2026) and Pro is ₹3,200 per month plus GST, with roughly 10 percent off on yearly billing, which works out to ₹1,350 and ₹2,880 per month, and about 5 percent off on quarterly billing. Both plans bundle 1 owner plus 5 agent logins, and every additional agent is ₹750 per month. Two things push the real bill higher than the headline. The chatbot flow builder is an add-on at ₹2,500 per month for five flows, or ₹2,250 on annual billing, and the AI Agent Builder is a further ₹3,500 per month, or ₹3,150 annually. An Indian virtual number is ₹2,000 per year or ₹299 per quarter. AiSensy states it does not charge anything to procure the WhatsApp Business API, and Meta conversation charges sit on top on a pre-paid basis. There is a Free Forever plan and ₹50 of conversation credits when you sign up. HelloGrowthCRM is ₹899 per user per month in India with INR billing and GST-compliant invoices, or $12 per user per month globally and $10 on annual billing, with a Free Forever plan and no credit card needed. The difference is what a seat contains. On HelloGrowthCRM the pipeline, the dialer, AI lead scoring, WhatsApp, SMS and email all sit inside the seat price rather than arriving as separate monthly add-on lines.
HelloGrowthCRM bundles AI lead scoring, a built-in dialer, WhatsApp, and email sequences in one plan—no separate add-ons for core sales workflows. Use the pricing snapshot and feature table above to compare total cost, then start a free account to move your pipeline without losing momentum.
Teams that switch usually want fewer tools to bill, faster follow-up from one inbox, and clearer forecasting. If that matches your goals, book a demo or migrate on your timeline—we help teams consolidate from AiSensy every week.
Teams usually move when WhatsApp stops being the bottleneck and follow-up starts being the bottleneck. Broadcasts go out fine on AiSensy, replies land in a shared inbox, and then nobody can say which of those replies is a live deal, who owns it, or what stage it reached. There is no pipeline view to answer that, and calls made outside the tool never get logged at all. Switching to HelloGrowthCRM keeps WhatsApp on the official Meta Cloud API and adds the missing half: custom pipeline stages, lead owners, AI lead scoring, a dialer with recording and AI call summaries, email sequences and GST-compliant invoicing. Setup takes minutes, you can be live the same day, and CSV migration is guided and free.
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AiSensy is one of the larger WhatsApp Business API providers serving Indian businesses, and it is honest about what it is. The product is organised around broadcasts, chatbot flows, a shared team inbox and click-to-WhatsApp advertising. Pricing is published openly on its site rather than hidden behind a sales call, which is unusual enough in this market to count in its favour. If your question is how to message a large opted-in audience on WhatsApp without getting your number flagged, AiSensy is a reasonable answer to that question.
There are things AiSensy does better than any sales CRM will. Its broadcast engine handles high volume with a campaign scheduler, click tracking, failed-message retry and user retargeting on the Pro plan. The drag-and-drop chatbot flow builder deflects routine support questions at a scale a CRM does not attempt. Click-to-WhatsApp ads and the AI Ads Manager tie WhatsApp directly to paid acquisition, and the Shopify, WooCommerce and OpenCart integrations cover abandoned-cart and order-confirmation flows that D2C brands genuinely depend on every day.
The stopping point is the sales process. There are no deal stages, no deal values, no close dates and no stage-wise reporting, so nothing in AiSensy tells a manager which conversations are live opportunities. Segmentation is capped too: 10 tags and 5 custom attributes on Basic, 100 tags and 20 attributes on Pro. There is no dialer, no email channel and no quoting or GST invoicing. Costs also stack, because the chatbot builder and the AI Agent Builder are separate monthly add-ons rather than plan features.
On reputation, AiSensy holds around 4.4 stars from roughly 116 reviews on G2 (July 2026), while its Android app sits near 2.8 stars from about 107 reviews on Google Play India, a notable gap between desktop and mobile experience. Reviewers repeatedly mention a cluttered dashboard, slow template approvals, inconsistent support response times and an inability to delete uploaded contact lists. None of that makes it a bad messaging platform. It does mean you should test the mobile app and the support process during the free plan before committing.
Price transparency
Clear pricing on plans and limits
Support quality
Response workflow and onboarding help
Automation depth
Native workflow + channel orchestration
| Feature | ✦ HelloGrowthCRM | AiSensy |
|---|---|---|
| Starting price in India | ₹899 per user per month, INR billing, GST-compliant invoices | ₹1,500 per month plus GST on Basic and ₹3,200 per month plus GST on Pro (AiSensy pricing page, July 2026) |
| Free plan | Free Forever, no credit card required | Free Forever plan, plus ₹50 of WhatsApp conversation credits at signup |
| Sales pipeline with deal stages | Full pipeline with custom stages, lead owners and follow-up automation | None. AiSensy provides an integrated chat CRM with tags and attributes, not deal stages or deal values |
| Lead scoring | AI lead scoring on every plan | Not offered |
| Built-in dialer | Click-to-call, auto-dialer, call recording, automatic logging and AI call summaries on every plan | No dialer. AiSensy is a messaging product, not a calling product |
| Native, on the official Meta Cloud API, included on every plan | The core product. Official API, unlimited broadcasts, carousel cards, click-to-WhatsApp ads | |
| Other channels | SMS and email alongside WhatsApp | WhatsApp only |
| Broadcast campaign tooling | Straightforward WhatsApp sends, not a full campaign suite | Genuinely strong. Unlimited broadcasting, campaign scheduler, click tracking, retargeting and an AI Ads Manager |
| Chatbot builder | Workflow automation and email sequences from the first paid plan | Drag-and-drop chatbot flow builder, sold as an add-on from ₹2,500 per month for five flows |
| AI shipped in 2026 | 12 agentic AI agents, AI lead scoring, AI email composer, AI call summaries | AI WhatsApp Agents and AI Ads Manager; the AI Agent Builder add-on is ₹3,500 per month, ₹3,150 on annual billing |
| Agent seats | Priced per user, no seat minimum | 1 owner plus 5 agent logins included on both plans, then ₹750 per extra agent per month |
| Email sequences and automation | Included from the first paid plan | Not offered. AiSensy does not send email |
| Quotes, invoices and payments | Native quotes, GST-compliant invoices and payment collection | WhatsApp Payments plus Razorpay and PayU payment links. No quoting or GST invoicing |
| Integrations | 630+ native integrations plus Zapier, including IndiaMART, JustDial, Razorpay, Tally, Xero and Facebook Lead Ads | Shopify, WooCommerce, OpenCart, Razorpay, PayU, Zapier, Pabbly, Integrately, LeadSquared, CleverTap and an open API |
| Mobile app | Native iOS and Android apps | AiSensy Business app rated around 2.8 stars from roughly 107 reviews (Google Play India, July 2026) |
| API setup fee and Meta charges | No setup fee. Meta conversation rates apply on the Cloud API | AiSensy states it charges nothing to procure the API. Meta charges are pre-paid on top: its page lists ₹1.09 per marketing message and ₹0.145 for utility and authentication in India, with service conversations free |
Choose HelloGrowthCRM if your team chases leads through stages, needs calls logged automatically, and wants quotes, GST invoices and payment collection in the same place. It fits founders and sales teams who want WhatsApp, SMS, email and a dialer inside one seat at ₹899 per user per month.
Start freeChoose AiSensy if WhatsApp marketing is the actual job. Its broadcast engine, campaign scheduler, click tracking, retargeting, click-to-WhatsApp ads and AI Ads Manager go further than any CRM attempts, and its chatbot flow builder handles high-volume support deflection. For a D2C brand sending large campaigns to a big opted-in list, that specialisation is worth paying for.
Get a practical checklist for moving from AiSensy without losing data quality or team momentum.
These two tools solve different problems. AiSensy is a capable WhatsApp broadcast, chatbot and ads platform, and if messaging volume is the whole job it does that job well. It has no deal stages, no dialer and no email, so a sales manager cannot run a pipeline review inside it. HelloGrowthCRM is a sales CRM with WhatsApp built in, which suits teams whose problem is following up leads rather than blasting campaigns.
A useful CRM comparison should go beyond feature checklists. Teams should evaluate total cost of ownership, day-to-day adoption, how quickly data becomes trustworthy, and whether the platform fits the motion they actually run. Some products win on ecosystem breadth or calling depth, while others win on simplicity, bundled capability, and faster operational rollout.
In this comparison, the main trade-off is straightforward: Choose HelloGrowthCRM if your team chases leads through stages, needs calls logged automatically, and wants quotes, GST invoices and payment collection in the same place. It fits founders and sales teams who want WhatsApp, SMS, email and a dialer inside one seat at ₹899 per user per month. On the other side, Choose AiSensy if WhatsApp marketing is the actual job. Its broadcast engine, campaign scheduler, click tracking, retargeting, click-to-WhatsApp ads and AI Ads Manager go further than any CRM attempts, and its chatbot flow builder handles high-volume support deflection. For a D2C brand sending large campaigns to a big opted-in list, that specialisation is worth paying for. Those differences often matter more than a single feature row because they affect implementation effort, reporting quality, and the amount of operational support your team needs after the software is purchased.
The best way to decide is to test both systems against your real workflow: import sample accounts, run a few stages of your pipeline, inspect reporting, and confirm how easy it is for reps and managers to stay aligned. A CRM should not only look good in a demo. It should make your process cleaner every week after adoption.
See how HelloGrowthCRM stacks up against other CRMs sales teams shortlist.
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