Overview
Twilio powers programmable voice and SMS with strong logging. In CRM, calls and texts should attach to the right lead or contact automatically so managers can review activity compliance. Configure numbers, recording policies, and consent for SMS in line with local regulations (TCPA, DND lists, etc.).
What data is involved
- Call logs: direction, duration, recording URL if enabled.
- SMS message bodies and delivery receipts.
- Linked CRM record IDs for attribution.
Step-by-step setup
Sign in or sign up at HelloGrowthCRM. Open the login page, enter your credentials (or use Google), or choose Sign up if you need a new account. You must be signed in before you can open Settings and connect this integration.

Open login page(opens in a new tab)app.hellogrowthcrm.com/login
Open Settings. In the left sidebar, under Admin, click Settings (you will land on the Settings area; the URL is app.hellogrowthcrm.com/settings).

Open Settings(opens in a new tab)app.hellogrowthcrm.com/settings
Go to Integrations. On the Settings screen, use the middle settings menu. Under COMMUNICATION, click Integrations (star icon). Then find and configure this connector—the connector-specific steps below pick up from here.

Open Settings (Integrations)(opens in a new tab)app.hellogrowthcrm.com/settings
- Open Settings → Integrations → Twilio.
- Enter Account SID, Auth Token, and phone number.
- Place calls from lead profiles and confirm logging settings.
Best practices
- Mask or restrict recording playback by role.
- Use dispositions or call outcomes for reporting.
- Monitor Twilio error webhooks for number reputation issues.
Best for & common use cases
Outbound and inbound sales calls, SMS follow-up, and compliant call logging.
- Power dialer workflows tied to CRM tasks.
- SMS sequences after calls or demos.
FAQ
Governance
Treat API keys and webhooks as production secrets. Align field mapping with your privacy policy and regional regulations (GDPR, marketing consent, telemarketing rules). Your admin controls which roles can install or edit integrations.